No matter what B2B target, results are very consistent regarding reach, awareness and readership. And, call-to-action scores are significant, and vary depending on the product/service and target, though all are exceptionally high compared to our client’s typical response norms via other outbound channels.
For some, as an example, +3% is huge, while others achieve a +50% increase. We’ll share more specifically, regarding your target, and product/service, related to similar clients campaign results.
As a real-life example, an automotive client with B2B targets achieved +$145MM in sales from a $450K investment. As a result, they continued their campaigns consecutively for 7+ years, and spent $1MM+ annually, after the initial campaign’s sales match results (confirmed by their internal sources). Their direct sales match was 16%.
We have a large number of B2B case studies and other corroborating information shared on the links below, in addition to multiple real-life examples to share more details with you personally.
Our CASE STUDIES span nearly every B2B category and target – please ask us for SAMPLES, and/or more info any time.