The crazy thing about magazine cover wrap marketing, as the headline says ... is, it works, and very effectively for the right targets. This statement has been true for 25+ years now, and it's even more proven today. People ask me how, and why? ... it's almost perplexing to some, ...
Here’s the question we should be asking: Is digital printing -- the technology that is already creating magazines that are personalized from front cover to back cover -- relevant to our business? The answer is yes. Let me explain: Most of us don’t need a “solution” that quadruples (or worse) our production costs, ...
Cultivating customer relationships hasn’t been an easy task in 2017 and will even become more challenging heading into 2018. B2B clients across all industries experienced the conundrum of the ‘bunkered’ customer relationship dynamic. Over the last several months, we interviewed the leading sales ...
The conundrum of marketing these days is engagement, and reliable measured response. It's a great thing, really, yet requires a bit of pre-thinking to drive impact and awareness, and call-to-action that's a valid point-of-connection, vs. mindless drivel that actually doesn't move the needle. ...
If you're looking for precision targeting, combined with a bold yet engaging platform, and combined with impactful creative units, look no further than our magazine cover wrap marketing campaigns. Designed for any target of 500-100,000+ targets, these campaigns are truly a benchmark ...
