SIMPLE CAMPAIGNS Deliver Exceptional Customer Sales Results

Cover wrap campaigns attach your company’s message to a well-known and well-respected content partner, creating an engaging brand experience for your most vital targets.

This co-branded targeting tactic delivers your call-to-actions via ongoing touch points reaching ONLY your exact target audience for your measured direct marketing campaign.

THREE Simple Steps to Start Your Cover Wrap Campaign



Determine Vital Targets

Use your own target list and/or a database we build for you via our targeting experts.

• Any Business or Affluent Target
• Any Point-of-Care ‘Pharma’ Network
• Any Consumer Retail GPS Footprint
• Client + List-Matched Databases
• Pre-audited Opt-In Guaranteed

Determine Best Content

Multiple ways cover wrap marketing campaigns will bolster brand persona.

• Over 400+ Content Partner Options
• Multiple Issues are Cover Wrapped
• Messaging Drives Online Interaction
• Up to 3 Magazines per AAM Location
• Bold 4-Page or 6-page Creative Units

Determine Your Start Date

Start any time, given due dates. We manage all activation assets for you.

• Inventory Varies by Magazine
• 12, 6, 3 or # Month Campaigns
• Immediately Drives Target Interaction
• Proven Engagement & Response
• AAM Compliant Delivery Guarantee

Magazine Cover Wrap Campaign Examples

Click the targeting tabs to view examples of how magazine cover wraps deliver a robust brand impression in multiple different ways, and not including digital extension options.

  • BUSINESS
  • BUSINESS
  • AFFLUENT
  • AFFLUENT

CAMPAIGN TARGET/S: C-Suite Executives & Affluent Households


CAMPAIGN TARGET/S: Trade Targets & On/Off Premise Retailers


CAMPAIGN TARGET/S: Affluent Households & Competitive Vehicle Owners


CAMPAIGN TARGET/S: Private Wealth Customers in Specific Affluent Zip Codes


OUR CLIENTS RETURN TO US REPEATEDLY

Client Testimonials

When client retention is 70% annually, and 90% for client-life, we know our clients are achieving results. Simple solutions PLUS adept results equals profound engagement that our client/agency partners rely upon – over and over again.

Chief Marketing Officer

TRADE MANUFACTURER

We’re very pleased with the positive response we receive from our largest corporate customers and channel partners.

This marketing tactic  allows us to build upon existing sales relationships with consistent on-going messages, alongside well-respected content like Fast Company.



Vice President, Sales

OFFICE DESIGN & DECOR

We enjoy a long and beneficial relationship with Paul and Audience Innovation.

Each campaign allowed us to reach new prospects while enhancing our existing base.  We’ve always experienced great customer service, follow-thru and we achieved long-term goals supporting our sales force.



SVP, Marketing Director

FINANCIAL SERVICES

We’ve worked with Audience Innovation for nearly 20 years now, engaging our key B2B targets, both c-suite and dealers/resellers.

Their responsive, resourceful and focused team consistently gets impressive results – our sales force loves their campaigns.



Chief Marketing Officer

FORTUNE 500 FINANCIAL

We are 100% confident that our cover wrap campaigns accomplish our most important targeting objectives.

We use these campaign to build awareness and generate leads for our commercial and private wealth sales teams.

We specifically target high-level executives across multiple business units, and each with their own messaging. It’s effective for us, far less than a single business dinner.



VP, Marketing Manager

CONVENTION & VISITORS BUREAU

Audience Innovation delivers impeccable service with attention to detail, and each campaign is tailored to our exact targeting needs, without unexpected costs.

We’ve worked with them for 5+ years, and continue to utilize their campaigns for both our affluent targets, and our meeting and convention planner B2B and trade targets.



Founder & CEO

GLOBAL LUXURY SKINCARE

Working with Audience Innovation has been an invaluable experience targeting affluent consumers for our skin care lines.

Paul’s attention to detail, and quick decision-making skills, was key to our targeting, and campaign development.

Everything was tip-top with their activation team, and we highly recommend their POS and GPS-targeted consumer campaigns.



Group Media Director

GLOBAL TELECOMMUNICATIONS

Our client’s campaign targets an exact database of robust enterprise prospects.

The cover wrap campaign over-delivered on estimated metrics, and our client’s sales team were so pleased with the results.

And CEO Paul Kostial who is always involved, shares his insights and learnings when a proposed target is not a good fit, and we love that about him.



Global Brand Manager

SOFT DRINK PRODUCER

Our goal was to create a retailer campaign to boost end-aisle displays. The first year we focused on 1,500 bottlers to communicate retail promotions, and  brand events.

The campaign was so well received, we increased the target next year to include 5,000 of our most valued retailers.

For a relatively small investment, we got significant ROI, and it moved us from #7 in the market with end-aisle to #2 overall.



SVP, Global Marketing

GLOBAL SEMICONDUCTOR

We have used Audience Innovation campaigns for two years, they have helped us cultivate a solid database and deliver our marketing and sales goals A2Z.

They are a robust partner who does what it takes, and gets the job done.