Amplify Sales Engagement with

Tangible Touch
Point Campaigns

Amplify any target engagement with high impact co-branded touch points – sequenced offline drip campaigns bridge digital interaction and, fully reinforce high-impact sales relationships.

SEE RESULTSSEE EXAMPLES


Amplify Sales Impact & Engagement with

Tangible Touch
Point Campaigns

Amplify any target engagement with high impact co-branded touch points – sequenced offline drip campaigns bridge digital interaction and, reinforce high-impact sales relationships.

Tangible Impact via
Tangible Touch Points

SEE RESULTSSEE EXAMPLES

TANGIBLE TARGETING • CUTS THROUGH THE CLUTTER • STANDS ABOVE THE COMPETITION

VALUED TANGIBLE TARGETING

CUTS THROUGH THE CLUTTER

STANDS ABOVE COMPETITION

Campaigns Deliver High-Value Impact & Sales ROI

Tangible Touch Points Get Tangible Results®


Engage Your Exact Audience

Campaigns deliver precise database targeting, focused only on those who matter most to your business. All platforms are designed for sales ROI.


100% Target Reach


Deliver Value & High-Impact

Amplify engagement with billboard-style creative, and content co-branded with respected content partners for heightened receptivity and response.


100% Appreciation


Get Data-Driven ROI Results

Campaigns are built using a variety of tactics and measured for target awareness, readership, direct call-to-action and, ultimately, highly-valued ROI.


100% Measurable

Campaigns Deliver
Sales Impact & ROI

Tangible Touch Points
Get Tangible Results®


Engage Your Exact Audience

Campaigns deliver precise database targeting, focused only on those who matter most to your business. All platforms are designed for measured sales ROI.


100% Target Reach



Deliver Value & High-Impact

Amplify engagement with billboard-style creative, and content co-branded with respected content partners for heightened receptivity, engagement and response.


100% Appreciation



Get Data-Driven ROI Results

Campaigns are built using a variety of proven tactics and measured for target awareness, readership, call-to-action and, ultimately, gives high-value sales ROI.


100% Measurable

400+ VALUED CONTENT PARTNERS • ELEVATES YOUR BRAND IMPACT & VISIBILITY

400+ VALUED CONTENT PARTNERS

ELEVATES YOUR BRAND IMPACT

TARGET AUDIENCE APPRECIATION

Tangible Campaigns That
Cut Through the Clutter




Interactive Devices
to Bridge-to-Digital

Add NFC tags to engage your targets direct-to-mobile, and causing immediate UX call-to-action, video or executive message, or any URL direct.



Digital Retargeting
to Layer Messaging

Amplify the interaction of your campaign as your targets search the web or browse social media networks, before, during, and/or after your wraps.

Tangible Campaigns

Cuts Through the Clutter



Interactive Devices
to Bridge Messaging

Engage your targets direct-to-mobile by adding NFC tags to engage targets with immediate call-to-action, video or UX.



Digital Retargeting
to Layer Messaging

Amplify interaction as your targets search the web or browse social media, before, during, and/or after your touch points.


TANGIBLE TOUCH POINTS • ENGAGE CUSTOMER INTERACTION • DRIVE ONLINE RESPONSE

TANGIBLE TOUCH POINTS

ENGAGE SALES REACTION

DRIVE ONLINE INTERACTION

The Simple Nuts & Bolts of Tangible Engagement

Customers • Prospects • Point-of-Care • Point-of-Sale • Vital Targets


HOW Campaigns Work

We determine target definitions, scale and scope.  Then, determine campaign start date and ideal timeframe, and then match ideal content partner. Inventory is confirmed, and aligned for launch.


Simple Activation


WHY Campaigns Work

It’s a gesture of goodwill, tangible touch points elevated with valued co-branded content, and visually appealing multi-page creative units. It’s appreciated, and kept for weeks (vs. minutes).


Gesture of Goodwill


WHAT You Can Expect

You can expect a sales-driven asset that performs, happy customers open to dialogue (and warmed to interact, vs. deluged indifference).  And, a happy sales force with sales analytics that validate ROI.


Tangible Results

The Simple Nuts &
Bolts of Engagement

Customers • Prospects • Point-of-Care
Point-of-Sale • Vital Targets


HOW Campaigns Work

We determine target definitions, scale and scope.  Then, determine campaign start date and ideal timeframe, and then match ideal content partner. Inventory is confirmed, and aligned for launch.


Simple Activation



WHY Campaigns Work

It’s a gesture of goodwill, tangible touch points elevated with valued co-branded content, and visually appealing multi-page creative units. It’s appreciated, and kept for weeks (vs. minutes) by your targets.


Gesture of Goodwill



WHAT You Can Expect

You can expect a sales-driven asset that performs, happy customers open to dialogue (and warmed to interact, vs. deluged indifference).  And, a happy sales force with sales analytics that validate ROI.


Tangible Results

TANGIBLE PLATFORMS • TRUSTED BY MANY OF THE VERY BEST IN MARKETING

TANGIBLE PLATFORMS TRUSTED BY

MANY OF THE VERY BEST

IN SALES & MARKETING TODAY

EVP, SALES DIRECTOR

“It’s like a billboard, on their desk or in their home – attention grabber. Our clients appreciate the gesture, and we get 50%+ sales force interaction as a result.”

SVP, ONLINE MARKETING

“It’s tangible, and powerful. We blend online+offline touch points with high-value customers to increase interaction. The two together is greater than the sum of each alone. It works – typically 50%+ call-to-action stats.”

CMO, TECH PROVIDER

“We work with Audience Innovation, who is killing it with their direct cover wrap tactics, as a major part of holistic targeting – I wouldn’t have believed the results had I not seen it myself! Perfect asset to support sales.”

EVP, MEDIA DIRECTOR, PHARMA

“We engage many POC campaigns, and Audience Innovation is by far the best company to deliver smart point-of-care and HCP targets for our brands.”

CPG, BRAND MANAGER

“We’ve been a fan of Audience Innovation cover wraps for several years, and even more so today. Quite simply, they cut-through-the-clutter, and it’s appreciated, and gets our messaging to the exact right targets. These are invaluable to our trade relationships.”

SENIOR VP, MARKETING DIRECTOR

“Exceptional value and call-to-action! Every year, our B2B cover wrap campaigns always have our sales force very pleased and rewarded. It’s a valued sales asset.”

GLOBAL VP SALES, TECH PROVIDER

“One sale more than paid for cost of our campaign, only 6 months after start. We target our channel partners, and their customers, and the co-branding value-add is beneficial to each brand. We use it every year.”

CMO, COMMERCIAL INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation program to warm up our prospects. Coordinated with our sales force, our results are impressive, both retention and acquisition.”

SVP, LUXURY BRANDS

“We target affluent consumers in public places, like high-end salons, and in select households we target for long-term relationship-building. The campaigns work well, and lifts our brands in the client’s mindset.”

EVP & CMO, REGIONAL BANKING

“We use Audience Innovation campaigns to cultivate both our commercial and PWM targets every year. Oddly, it works, and even more so in today’s cluttered digital space. It’s an impact message, in their hand.”

SVP, REAL ESTATE DEVELOPMENT

“We’ve had more traffic at our show home than ever, and hit our sales goals in 1/2 the time planned. We use Audience Innovation for every new development, their geo/demo platform, ideal to target our prospects.”

EVP, SALES DIRECTOR

“It’s like a billboard on their desk or in home – an attention grabber. Our clients appreciate the gesture and, we get 50%+ sales interaction. We blend online+offline touch points.”

CMO, TECH PROVIDER

“We work with Audience Innovation who is killing it with direct tactics, as a major part of holistic targeting – I wouldn’t believe results had I not seen it myself! Perfect sales asset.”

EVP, MEDIA DIRECTOR

We engage many POC campaigns and Audience Innovation is by far the best company to deliver smart point-of-care and HCP for our brands. We’ve used them for 8+ years now.”

SVP, ONLINE MARKETING

“It’s tangible. We blend online+offline touch points for high-value customers to increase interaction. Both together is greater than each alone. It works – typically 50%+ CTA.”

CPG, BRAND MANAGER

“We’ve been a fan of Audience Innovation for several years, even more today. Quite simply, cut-through-clutter – it’s invaluable for our trade and channel partners.”

SENIOR VP, MARKETING

“Exceptional value and call-to-action! Every year, our B2B cover wrap campaigns always have our sales force very pleased and rewarded. It provides a highly valued sales asset.”

GVP, TECH SALES

“One sale more than paid for our campaign, only 6 months in. We target channel partners and their customers, and the co-branded value-add is beneficial annually.”

CMO, INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation to warm prospects. Coordinated with sales, results work well for retention and acquisition.”

SVP, LUXURY BRANDS

“We target affluent consumers in high-end salons and select HH’s, for long-term relationship-building. Campaigns work well, and lifts our brands in our client’s mindset.”

CMO, REGIONAL BANK

“We use Audience Innovation to cultivate both commercial and PWM targets each year. It works even more in today’s cluttered space, an impact message they appreciate.”

SVP, REAL ESTATE

“We had more traffic at our show home than ever, and hit our sales goals in 1/2 time planned. We use Audience Innovation for each new development, geo/demo platform.”

Examples of Result Engagement Stats

Tangible Touch Points Deliver Sales Interaction


SEE MORE CAMPAIGN RESULTS


Examples of
Target Engagement

Tangible Touch Points
Deliver Sales Interaction

Target Any Human Being – Any Where You Need

Built as a story-telling platform, each campaign delivers ongoing touch points
via highly-respected co-branded content, and vibrant tangible messaging platform.



Business-to-Business

Engage B2B executives in their offices.  Working with your database or one we build, your audience will be pleased, primed to engage, and respond to your outreach.


BUSINESS-to-BUSINESS


 Affluent Households

Engage AFFLUENT consumers in their homes.  Working with your database or one we build, your audience will be pleased, primed to engage, and respond to outreach.


AFFLUENT HOMES


Out-of-Home Retail

Engage B2C or B2B targets in any of 5MM OOH locations, based on GPS mapping and MRI data, locations like: hair/nail salons, barber shops, FBO’s, auto dealers, and 195+ more.


OUT-OF-HOME


Point-of-Care Rx

Campaigns deliver a series of co-branded educational content to any matched list of physician’s waiting rooms, when patients are optimized for physician conversation.


PHYSICIAN’S OFFICES

Target Any Human Being
Any Where You Need

Built as a story-telling platform, each campaign delivers ongoing touch points via highly-respected co-branded content, and vibrant tangible messaging platform.



Business-to-Business

Engage B2B executives in their offices.  Working with your database or one we build, your audience will be pleased, primed to engage, and respond to your outreach.


BUSINESS-to-BUSINESS


Affluent Households

Engage AFFLUENT consumers in their homes.  Working with your database or one we build, your audience will be pleased, primed to engage, and respond.


AFFLUENT HOMES


Out-of-Home Retail

Engage B2C or B2B targets in any of 5MM OOH locations, based on GPS and MRI data, locations like: hair/nail salons, barber shops, FBO’s, auto dealers, and 195+ more.


OUT-OF-HOME


Point-of-Care Rx

Campaigns deliver a series of co-branded educational content to any matched list of physician’s waiting rooms, when patients are optimized for physician conversation.


PHYSICIAN’S OFFICES

Overview Shares the Platforms, Options & Message Sequencing




Overview Shares the
Platforms, Options &
Message Sequencing

“ONLINE + OFFLINE IS DELIVERING OUR BEST SALES RESULTS YET!” – CMO, TECHNOLOGY

“OFFLINE + ONLINE DELIVERS

OUR BEST SALES IMPACT

YET!” – CMO, TECHNOLOGY

Learn More About
Targeting Options



OR SEND US AN EMAIL:


Learn More About
Targeting Options


OR SEND US AN EMAIL: