Channel Partners
In-Office Direct Marketing

Market to any customized list of B2B decision-makers: C-Suite, Executives,
Directors, and key influencers with nearly 100% in-office target deliverability.


Everything we do is driven by database precision.

Magazine Cover Wrap Marketing & Interactive Digital Platforms




Channel Partners
In-Office Direct Marketing


SEE OUR RESULTSSEE DATABASES

Market to any customized list of B2B decision-makers: C-Suite, Executives, Directors, and key influencers with nearly 100% in-office deliverability.

Everything we do is
database precision.

Magazine Cover Wrap Marketing
& Interactive Digital Platforms


GET B2B QUOTE

GRAB YOUR TARGET’S ATTENTION • STAND ABOVE THE COMPETITION • FUEL YOUR SALES FUNNEL

CULTIVATE TARGET ATTENTION

STAND ABOVE COMPETITION

FUEL YOUR SALES FUNNEL


Creating Valued Customer Experiences for

TECHNOLOGY CHANNEL PARTNERS

Creating Valued Customer Experiences for

MEETING & CONVENTION PLANNERS

Creating Valued Customer Experiences for

BANKING: COMMERCIAL & PWM

Creating Valued Customer Experiences for

COMMERCIAL AUTOMOTIVE

Creating Valued Customer Experiences for

CONSUMER PACKAGED GOODS

Creating Valued Customer Experiences for

COMMERCIAL INSURANCE

Creating Valued Customer Experiences for

TRADE & MANUFACTURING

Tangible Touch Points Give Tangible Results



CAPTIVATE CUSTOMERS

  Captivate Any Hard-to-Reach Audience with Value

TELL YOUR STORY

  Share Your Story with Captivating Creative

ENGAGE THEIR INTEREST

  Engage Target Awareness, Recognition & Interest

ENERGIZE INTERACTION

  Fuel Sales Funnel with High-Impact Touch Points

DRIVE SALES ENGAGEMENT

  Fortify Vital Messaging to Deliver Highest ROI Today


SEE RESULTSSEE EXAMPLESSEE VIDEOSGET QUOTELET’S TALK



CAPTIVATE CUSTOMERS

Captivate Your Hard-to-Reach Target Audience with Personalized Messages



TELL YOUR STORY

Share Your Story with a Captivating
and Engaging Creative Format



ENGAGE INTEREST

Engage More Awareness, Recognition, and Action from your Target Audience



ENERGIZE INTERACTION

Fuel Your Sales Funnel High-Impact
Co-Branded Touch Points of Real Value



DRIVE ENGAGEMENT

Fortify Vital Messaging to Deliver Highest Sales Interaction ROI Today

Creating Valued Customer Experiences

CHANNEL PARTNERS

Creating Valued Customer Experiences

MEETING PLANNERS

Creating Valued Customer Experiences

BANKING: COMMERCIAL & PWM

Creating Valued Customer Experiences

COMMERCIAL AUTOMOTIVE

Creating Valued Customer Experiences

CONSUMER PACKAGED GOODS

Creating Valued Customer Experiences

COMMERCIAL INSURANCE

Creating Valued Customer Experiences

TRADE & MANUFACTURING


Get What You Need

RESULTSEXAMPLESQUOTE

What is B2B Magazine Cover Wrap Marketing?

It’s compelling, even for the most hard-to-reach B2B targets. Our coverwrap campaigns attach your company’s tactical branding to well-known and respected premier content partners, to create a co-branded engagement experience for your most important B2B customers and/or prospects.



We Compliment & Enhance Your Digital ABM Campaign Engagement

ANY B2B TARGET • C-SUITE • ENTERPRISE • CHANNEL • TRADE BUYERS • COMMERCIAL • DEALERS • FRANCHISEES
• VENDORS • INVESTOR RELATIONS • VITAL RETAILERS • INSTITUTIONAL INVESTORS • ECONOMIC DEVELOPMENT


What is B2B Cover Wrap Marketing?



It’s compelling, even for the most hard-to-reach B2B targets. Our precise coverwrap campaigns attach your company’s tactical branding to well-known and respected premier content partners, to create a co-branded user experience for your most important B2B customers and/or prospects.


ANY B2B DATABASE

C-SUITE • ENTERPRISE

CHANNEL • TRADE

COMMERCIAL • DEALERS

INVESTOR RELATIONS

ECONOMIC DEVELOPMENT


We Compliment and Enhance Your Digital ABM Campaign Engagement


Campaign Analytic Results: Top-Line Detail …


80% of Fortune 500 Use Cover Wrap Campaigns
to Engage B2B Decision-Makers & B2C Customers

As an example, an automotive client with B2B and B2C targets achieved +$145MM in sales from a $450K investment.  As a result, they continued campaigns consecutively for 7+ years, and spent $1MM+ annually, after the initial campaign’s sales match was 16% results (confirmed by their sources).

Our CASE STUDIES span nearly every category. Request our SAMPLE PACKET for info today.

Campaign Analytics:
Top-Line Detail …


80% of Fortune 500 Use Cover Wrap Campaigns
to Engage B2B Decision-Makers & B2C Customers

As an example, an automotive client with B2B and B2C targets achieved +$145MM in sales from a $450K investment.  As a direct result, they continued consecutively for 7+ years, and $1MM+ annually, after the initial campaign’s sales match was 16% results (confirmed by their sources).


Our CASE STUDIES span nearly every category and target. Request our SAMPLE PACKET for ideas today.


Cut-Through-the-Clutter

Valued tangible touch points sequenced over time enhance brand recognition and drive more customer engagement.




Increase Performance

Online targeting platforms produce exponentially improved results when combined with strategic tangible touch points focused on key target audiences.



Generate Appreciation

Tangible touch points cultivate an intrinsic appreciaton with you vital customer and prospect audiences.



They appreciate the goodwill gesture, read your messages – AND, keep it longer.




* We recommend the best content partner for your target, based on editorial integrity, target audience value, and platform scope, scale and timing.


Increase Performance

Online targeting platforms produce exponentially improved results when combined with strategic tangible touch points focused on key target audiences.


Cut-Through-the-Clutter

Valued tangible touch points sequenced over time enhance brand recognition and drive more customer engagement.


Generate Appreciation

Tangible touch points cultivate an intrinsic appreciation with your most vital customer and prospect target segments.


They appreciate the goodwill gesture, read your messages – AND, they’ll keep it longer.




* We recommend the best content partner for your target, based on editorial integrity, target value, and platform scope, scale and timing.

INTERACTION Drives Customer Call-to-Action
& Engagement for Valued Sales Engagement



SEE OUR CASE STUDY RESULTS

Let Your Customers Know You Care


Tangible targeting provides the most effective impact. It’s a gesture of goodwill, and lets them know how much you care about their business.


Co-branded Content Lifts Your Brand


Well-respected content lifts your company’s brand and, for campaigns spanning 3-months, 6-months or year-long customer impact.



Platforms deliver a series of high-value touch points that are appreciated by your customers.

Innovation Drives Customer
Engagement & Call-to-Action



Let Your Customers Know You Care


Tangible targeting provides the greatest impact. It’s a gesture of goodwill, and lets them know you care about their business.


Co-branded Content Lifts Your Brand


Well-respected content lifts your company’s brand and, events spanning 3-months, 6-months or year-long customer impact.



Platforms deliver a series of high-value touch points that are appreciated by your customers.


SEE RESULTS

DIRECT + INTERACTIVE Engages Customers Offline & Online

It’s the bridge-to-digital that drives effective engagement of value, interest and appreciation – i.e. builds loyal customers.


NFC TECHNOLOGY
AUGMENTED REALITY
INTERACTIVE BUZZ CARDS
VIDEO SALES FOLDERS


Add interactive tags to any activation
for direct-to-mobile user experience.


See NFC Interactive Demo

See All Interactive Options

DIRECT + INTERACTIVE Engages Customers Offline & Online

It’s the bridge-to-digital that drives engagement of value, interest and appreciation – i.e. more loyal users.


NFC Technology
Augmented Reality
Interactive Buzz Cards
Video Sales Folders

Add interactive tags to any activation for direct-to-mobile user experience.


See NFC Interactive Demo

See All Interactive Options

Our B2B RESULTS speak for themselves …

Our clients get valuable ROI, and results like 56% CTA.  It works well, especially for harder-to-engage targets – precise reach, co-branded content, high-value tangible touchpoints, bridge-to-digital and, causing direct sales actions and ROI. – Paul Kostial



Our B2B RESULTS
speak for themselves:

“Our clients get valuable ROI, and results like 56% call-to-action.  It works well, especially for harder-to-engage targets – precise reach, co-branded content, high-value tangible touchpoints, bridge-to-digital, and causing warm sales interactions.” – Paul Kostial


Here’s an example …

Campaign Platforms – More B2B Targeting Examples …


ANY B2B TARGET

Enterprise Technology
2,600 Exact Prospect Companies, Targeted 3-5 IT Executive Titles at Each Client-Selected Company

CXO’s – CEO, CFO, CIO, CMO, Etc.

Attorneys, Large Litigation

Meeting & Convention Planners

Tour & Travel Operators

Human Resources Managers

Trade Buyers

Foodservice Executives

Insurance Execs, Brokers/Agents

Hospital Executives, 300+ Beds

Banking Officers
Regional Bank Presidents

Private Golf Course Managers

Golf Course Mgrs & Tour Pros

Contractors, Dealers, Agents, Distributors/Channel Partners

ASAE – Members of the American Society of Association Executives

Hospital CXO’s & Execs
Benefit & Risk Managers

Industry Risk Brokers

Trade Show Executives

Logistics & Shipping Managers
for Large Port Authorities

Small Business Owners
Wealth Management Advisors

Real Estate Agents & Brokers

Banking C-Suite & Executives
Nation’s Top 25,000 CXO Execs

Relocation, Corporate Housing
Local Apartment Managers

Farmers, Horse Farm Owners, Gardening Center Managers & Construction Superintendents

CPA’s & Financial Advisors
Investors & Investor Relations

Automotive Dealer Executives
Automotive Fleet Sales Buyers
Automotive Regional Dealers

B2B Campaign Examples


Enterprise Technology Example
2,600 Prospect Companies, 3-5 IT Executives Targeted at Each Company

CXO’s – CEO, CFO, CIO, CMO, Etc.
Attorneys, Large Litigation
Meeting & Convention Planners
Tour & Travel Operators
Human Resources Managers
Trade & Wholesale Buyers
Foodservice Executives
Insurance Execs, Brokers/Agents
Hospital Executives, 300+ Beds
Banking Officers
Regional Bank Presidents
Private Golf Course Managers
Golf Course Mgrs & Tour Pros
Contractors, Dealers, Agents, Distributors/Channel Partners
ASAE – Members of the American Society of Association Executives
Hospital CXO’s & Execs
Benefit & Risk Managers

Industry Risk Brokers
Trade Show Executives
Logistics & Shipping Managers
Large Port Authorities

Small Business Owners
Wealth Management Advisors
Real Estate Agents & Brokers
Banking C-Suite & Executives
Nation’s Top 25,000 CXO Execs
Relocation, Corporate Housing
Local Apartment Managers
Farmers, Horse Farm Owners, Gardening Center Managers & Construction Superintendents
CPA’s & Financial Advisors
Investors & Investor Relations
Automotive Dealer Executives
Automotive Fleet Sales Buyers
Automotive Regional Dealers



EVP, SALES DIRECTOR

“It’s like a billboard, on their desk or in their home – attention grabber. Our clients appreciate the gesture, and we get 50%+ sales force interaction as a result.”

SVP, ONLINE MARKETING

“It’s tangible, and powerful. We blend online+offline touch points with high-value customers to increase interaction. The two together is greater than the sum of each alone. It works – typically 50%+ call-to-action.”

EVP, MEDIA DIRECTOR, PHARMA

“We engage many POC platforms, and Audience Innovation is by far the best company to deliver smart point-of-care and HCP targets for our brands.”

CPG, BRAND MANAGER

“We’ve been a fan of Audience Innovation cover wraps for several years, and even more so today. Quite simply, they cut-through-the-clutter, and it’s appreciated, and gets our messaging to the exact right targets. These are invaluable to our trade & channel relationships.”

CEO, FORTUNE 500® TECHNOLOGY

“Paul Kostial and his team have perfected this platform. I’ve known him 20+ years now; their platform this year produced better results than 5 years ago and, we use them often for our most vital customer and prospect targets. It’s a home run for our sales team.”

SENIOR VP, MARKETING DIRECTOR

“Exceptional value and call-to-action! Every year, our B2B cover wrap platforms always have our sales force very pleased and rewarded. It’s a valued sales asset.”

GLOBAL VP SALES, TECH PROVIDER

“One sale more than paid for cost of our platform, only 6 months after start. We target our channel partners, and their customers, and the co-branding value-add is beneficial to each brand – every year.”

CMO, COMMERCIAL INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation platform to warm up our prospects. Coordinated with our sales force, our results are impressive, for both retention and acquisition.”

EVP & CMO, REGIONAL BANKING

“We use Audience Innovation platforms to cultivate both our commercial and PWM targets every year. Oddly, it works, and even more so in today’s cluttered digital space. It’s an impact message, in their hand.”

SVP, REAL ESTATE DEVELOPMENT

“We’ve had more traffic at our show home than ever, and hit our sales goals in 1/2 the time planned. We use Audience Innovation for every new development, their geo/demo platform, ideal to target our prospects.”


EVP, SALES DIRECTOR

“It’s like a billboard on their desk or in home – an attention grabber. Our clients appreciate the gesture and, we get 50%+ sales interaction. We blend online+offline touch points for best sales results.”

CMO, TECH PROVIDER

“We work with Audience Innovation who is killing it with direct tactics, as a major part of holistic targeting – I wouldn’t believe results had I not seen it myself! Perfect sales asset.”

SVP, ONLINE CTA

“It’s tangible. We blend online + offline touch points for high-value customers to increase interaction. Both together is greater than each alone. It works – we typically get 50%+ CTA for our sales team.”

CPG, BRAND MGR

“We’ve been a fan of Audience Innovation for several years, even more today. Quite simply, cut-through-clutter – it’s invaluable for our trade and channel partners.”

CEO, F500® TECH

“Paul Kostial and his team have perfected this platform. I’ve known him 20+ years now; their platform this year produced better results than 5 years ago and, we use them often for our most vital customer and prospect targets. It’s a home run for our sales every time.”

SVP, B2B SALES

“Exceptional value and call-to-action! Every year, our B2B cover wrap platforms always have our sales force very pleased and rewarded. It provides a highly valued asset for our sales.”

GVP, TECH SALES

“One sale more than paid for our campaign, only 6 months in. We target channel partners and their customers, and the co-branded value-add is beneficial annually.”

CMO, INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation to warm prospects. Coordinated with sales, results work well for our retention and acquisition sales objectives.”

CMO, REGIONAL BANK

“We use Audience Innovation to cultivate both commercial and PWM targets each year. It works even more in today’s cluttered space, an impact message that they always appreciate receiving.”

SVP, REAL ESTATE

“We had more traffic at our show home than ever, and hit our sales goals in 1/2 time planned. We use Audience Innovation for each new development, geo/demo platform.”

CMO, TECHNOLOGY – “Online+Offline is delivering our best sales engagement results yet!”

CMO, TECHNOLOGY

“OUR ONLINE+OFFLINE DELIVERS

OUR BEST SALES IMPACT YET!”

The Nuts & Bolts – Things You Want to Know



HOW Campaigns Work?

We align target definition, scale and scope.  Then determine start date and timeframe, and match ideal content partner for greatest target impact.


HOW IT WORKS

Your Exact Database

Choose your best customer file of 500+ targets (or we build for you) and, we help choose best content via 400+ partners.


WHY Campaigns Work?

It’s a gesture of goodwill, tangible touch points elevated with valued co-branded content, delivered only to your exact target audience.


WHY IT WORKS

Your Custom Editions

You get your own custom-bound editions of premier media partners, delivered to your most vital targets.



WHAT Can You Expect?

You can expect a sales-driven asset that performs, happy customers open to dialogue and, warmed to interest and interaction with your sales team.


WHAT TO EXPECT

Valued Touch Points

You engage your most vital customers via valued tangible touch points, to energize their best customer journey.

TOP 100 AGENCY PRESIDENT – “Audience Innovation’s cover wrap platforms build credibility with our client’s targets, and have done so for 10+ years, even more today. It’s a perfect blend of CONTENT + DATABASE + RESULTS, and gives target interaction results. We use them often.”

The Nuts & Bolts

Things You Want to Know


HOW Campaigns Work?

We determine target attributes, scale and scope. Then, start date, timeframe, and content partner.


HOW IT WORKS


WHY Campaigns Work?

It’s a gesture of goodwill, tangible touch points elevated with valued co-branded content, delivered only to your exact target audience.


WHY IT WORKS


WHAT Can You Expect?

You can expect sales-driven assets that perform, and happy customers open to dialogue and interaction.


WHAT TO EXPECT

Your Exact Database

Choose your best customer file of 500+ targets (or we build for you) and, we help choose best content partner.


DATABASE DESIGN

Your Custom Editions

You get your own custom-bound editions of premier media partners, delivered to your most vital customers.


CREATIVE IMPACT

Valued Touch Points

You engage your most vital customers via valued tangible touch points, to energize their best customer journey.


VIDEO OVERVIEWS


TOP 100 AGENCY PRESIDENT

“Audience Innovation’s cover wrap platforms build credibility with our client’s targets, and have done so for 10+ years, even more today. It’s a perfect blend of CONTENT + DATABASE + RESULTS, and gives target interaction results. We use them often for our clients.”

Get What You Need for Target Ideas & Planning


Let’s Talk About Your Targets

Let’s schedule a brief call to answer your questions, gather a little target info, and give you smart ideas.


SCHEDULE QUICK REVIEW


Request Our Sample Packet

If you’d like to see samples from an array of client’s campaigns, please request our sample packet.


GET SAMPLE PACKET


Request Our Quick Quote

If you’re familiar with our platforms, choose your target type and start with an online request.


GET QUICK QUOTE

Choose Your Best Content

Get What You Need for Ideas & Planning


Let’s Talk About Your Most Vital Targets

Let’s schedule a brief call to answer your questions, gather a little info.


SETUP INTRO CALL


Request Our Samples

If you’d like to see samples from our clients, get our overview packet.


GET SAMPLE PACKET


Request Quick Quote

If you’d like more info, choose your target type and start a request.


GET QUICK QUOTE

Campaign Capabilities Overview – Here’s what you get …

Media Kit Details


MEDIA KIT

Database Options


DATABASE

Creative Options


CREATIVE

Campaign Results


RESULTS

Campaign Capabilities

Here’s what you get …

Media Kit Details


SEE MEDIA KIT

Database Options


DATABASE EXAMPLES

Creative Options


BEST CREATIVE

Campaign Results


SEE OUR RESULTS


Three Simple Steps …
– How Our Planning Works

STEP 1 – We identify target, high/low counts, and database source/s – these elements are critical.

STEP 2 – We identify best content partner options based on content, target, campaign specs given various magazine’s publishing requirements.

STEP 3 – We identify preferred start date options based on timing, key events, business dates, etc. – and choose # of months per campaign objectives.


GET OPTIONS TODAY




Three Simple Steps …
– How Our Planning Works

STEP 1 – We identify target/counts.
STEP 2 – We identify best content.
STEP 3 – We identify start date.


GET OPTIONS TODAY

We’d Love to Learn More About Your Marketing & Sales Objectives Today – Choose Your Best Day/Time Below



We’d Love to Learn More About Your Marketing & Sales Objectives Today

Choose Your Best Day/Time Below



Get Smart Ideas for Your
Most Valued Customers

GET QUICK QUOTE

SETUP INTRO CALL

Get Smart Ideas
for Your Most
Valued Customers


OR SEND US AN EMAIL TO GET MORE INFO for YOUR TARGETS:


OR SEND US AN EMAIL TO GET MORE INFO, IDEAS & OPTIONS:



All Rights Reserved. All company, brand and publisher logos are the trademarks of their respective companies, and no endorsement is implied or inferred by any party.

Company

Contact Details

LET’S TALK – 888-241-6634,719

MAILING – PO Box 162671 – Austin, TX 78716


Company

Contact Details

LET’S TALK – 888-241-6634

PO Box 162671 – Austin, TX 78716

Email Us Now

Quote Options

All Rights Reserved. All company, brand and publisher logos are the trademarks of their respective companies, and no endorsement is implied or inferred by any party.

© AUDIENCE INNOVATION 2019
KOSTIAL COMPANY LLC