CO-BRANDED POINT-of-CARE EDUCATIONAL PHARMA Rx PLATFORMS TO ENGAGE ANY PATIENT AUDIENCE VIA ANY PHYSICIAN’S WAITING ROOMS
• Nearly 100% coverage and matched physician lists
• Capture your patient’s attention when it’s most critical
• Engage any patient audience at exact point-of-care offices
• Multiple branding ‘issues’ increase presence over time
• Double or triple front-loading for more immediate impact
• Campaigns can be anywhere, without costly installation
“Audience Innovation has perfected the point-of-care cover wrap platform. They’re smart, stealth, have tons of magazine partners and, they’re friendly, congenial, and work hard for our business. Always thinking ahead, what’s needed to deliver the smartest activation and campaign flexibility.” – CMO, MAJOR PHARMA
Nearly 100% coverage and
matched physician lists
Capture your patient’s attention
when it’s most critical
Engage any patient audience at
exact point-of-care offices
Multiple branding ‘issues’
increase presence over time
Double or triple front-loading
for more immediate impact
Campaigns can be anywhere,
without costly installation costs
BRAND MANAGER
“It’s like a stealth point-of-care educational campaign – we place it exactly where we want it, in our precise physician’s offices in our exact footprint every time.”
We offer the flexibility of an entire network, and grant 100% network exclusivity, or any portion for your exact footprint, in any geo/demo combination of physician filters for most effective POC efficiency.
Counts are not exact here, as they change often;
please request new physician counts when ready.
We offer the flexibility of choosing an entire network, and grant 100% network exclusivity, or choose any portion of a network for your exact market footprint, in any combo of physician filters.
Counts are not updated here often, so please request new physician counts.
• Precise Targeting & Technology to Engage Your Patients
• Tailor & Personalize Messaging for Each Physician’s Office
• Grab the Attention of Your Hard-to-Reach Patient Targets
• Educate Your Story with Innovative Marketing Creative
• Drive Patient Interaction to Achieve Your Highest Rx ROI
Get What You Need to Engage Your Vital Patients
PHARMA RESULTS &
Rx STAT EXAMPLES
TOP 100 AGENCY PRESIDENT
“Audience Innovation’s point-of-care marketing platforms build credibility with our patient targets, and have done so for 10+ years, even more today. It’s a blend of
CONTENT + DATABASE + IMPACT,
and gives precise patient+ physician interaction results.”
“We really never understood
cover wraps until we spoke with
Audience Innovation. Their
targeting platforms are excellent.”
Platforms coordinated with your sales force, and sales channels, always generate the most reliable results.
SIMPLE STEPS to
ENGAGE PATIENTS
CMO, HEALTHCARE
“We engage Audience Innovation cover wraps to drive direct point-of-care interaction within our physician footprint, to engage patients when they’re in waiting room locations in our physician’s offices. It’s a well-placed point-of-care solution.”
Clients choose from our large portfolio of 400+ pre-existing content partners (magazine publishers), to target any exact matched list of POC physician’s office waiting rooms. All campaigns are Sunshine compliant, and AAM audited.
Clients choose from our large portfolio of 400+ pre-existing content partners (magazine publishers), to target any exact matched list of POC physician’s waiting rooms. All campaigns are Sunshine compliant, and AAM audited.
Exact Match to Physician List
Primary & Secondary Match
All Major Magazine Options
Fully Managed Activation
Highest Quality Production
Most Expansive Flexibility