A different kind of CIRCULATION SALES & MARKETING Company

Audience Innovation® is pleased to work with over 400+ publishing partners, to deliver high-quality paid circulation, sponsored and verified, and meeting all audit requirements. We manage the entire process for our publishers and, deliver easy and seamless renewable bulk subscription orders on an ongoing basis.
We are pleased to work with over 400+ publishing partners, to deliver high-quality paid circulation, both sponsored and verified, and meeting all audit requirements. We initiate the relationship with publishing partners based on several criteria, and several options for best engagement setup.

Simple & Positive Circulation Remit Revenue Growth

Minimal Cost • Optimize Reliable Circulation • Near Zero Risk

Positive Renewable for Both Sponsored & Verified Platforms

Multiple Marketing Channels to Advance Greatest Sales Potential

Let’s discuss bringing your magazine/s into the Audience Innovation and Blazon:Connect platforms.
Read about our platform options below, and our simple setup and sales model on the next page.

We Offer FIVE Cover Wrap Platform Options
for Our Client, Agency & Publishing Partners

BUSINESS-to-BUSINESS In-Office Platform

Any Direct-to-B2B Executive Office’s Database of Your Choosing

AFFLUENT CONSUMERS In-Home Platform

Any Direct-to-Affluent Home’s Database of Your Choosing

POINT-of-CARE Waiting Room Platform

Choose from Our 1.5MM+ Physician’s Waiting Rooms

Retail OUT-of-HOME Location-based Platform

Choose from Our 5.0MM+ Out-of-Home Locations

We also offer BLAZON:CONNECT for super-simplified targeting.

Blazon:Connect is designed for smaller businesses and individual agents who
want simplified customer marketing platforms to reinforce vital relationships.

Real Estate Agents • Mortgage Brokers • Insurance Agents • Financial Advisors • Title Companies • Auto Dealers
Medical & Dental Offices • Veterinarians • Spas & Salons • Home Builders • Bankers • Any Small Business

DETAILS for OUR CIRCULATION PARTNERS

How Our Easy Circulation Sales & Activation Works?

Here’s the bottom line overview  …

  • We deliver maintenance free, positive remit bulk circulation for our publishing partners via ongoing renewal platforms.
  • In most cases we handle all marketing, sales, and activation for all parties, for the ease & convenience of our publishing and marketing partners.
  • Our client list includes: IBM, Dell, HP, FedEx, Comcast, LearJet, Eli Lilly, Omni, Nashville, RAM Commercial Trucks, Mitel, Pella and many more.
  • We deliver an adept marketing platform engaging magazines as the delivery vehicle for multiple platforms – sponsored and verified remits.
  • Our proven results are illustrated left and, far more complicated to achieve than most perceive is possible – our 30+ year’s experience.

And specific client results like this  …

  • This client used a blind test of half her database to target their c-level executive audience – our platform vs. online.
  • The results are exceptional and, validate our platforms.

WE OFFER FIVE PLATFORM TYPES

– THREE sponsored and, TWO verified …

We already work with multiple publishing partners, both direct and via our long-term partnership with WRSS. We are fully integrated, independent and, not tied to any one publisher more than another – we maximize opportunities.

OUR MARKETING & SALES CHANNELS

  • We operate under two brand names for marketing sales and, have multiple websites and promotional tools already engaged automated sales channels.
  • We have an army of independent sellers who provide direct reliable sales.
  • Everything is managed from our central CRM and, one platform already targeting 100,000+ buyers and, another targeting 10,000,000+ buyers.

WE NEVER CONFLICT w/ADVERTISING SALES

  • We never conflict with magazine’s ad sales as, in most cases, our buyer is buying direct marketing or out-of-home via our platforms and, rarely in-book.
  • It’s most often even a different budget – sales, direct, out-of-home, others.
  • Many of our clients can never afford in-book ads or, for those who do, we often provide new business introductions which we are happy to share.

WE NEVER TARGET EXISTING CIRCULATION

  • We are NEVER targeting the existing circulation of any magazine.
  • It’s always new sponsored and/or new verified and, there’s occasionally a small percentage of duplication, which is negligible and easily managed.
  • We’ve managed campaigns for 1,000+ clients over 15+ years, and working with multiple publishing partners and, we have a fully-integrated internal delivery team who manages each platform for our clients, for your efficiency.

OUR LONG-TERM COMPANY HISTORY

  • We’ve managed campaigns for 1,000+ clients over 15 years, and working with multiple publishing partners and, we have a fully-integrated activation team.
  • We manage the entire platform for you – we do the heavy-lifting for you.
  • We are fully AAM compliant, so you may choose to add our circulation channels to your AAM statement, depending on your preferences.
  • We do not file the AAM paperwork – that’s magazine specific responsibility.

ONE SIMPLE MAGAZINE PAYMENT – UPFRONT

  • All contracted campaigns are paid in-full, upfront, to the magazine partner.
  • Payment is mailed as soon as funds are received, generally a 35-70 days.
  • In the case of slow-paying clients, campaigns are NOT initiated until funds are received by Audience Innovation, so it’s a non-issue for all parties.

OUR FULLY-INTERNAL & EXPERIENCED ACTIVATION TEAM

  • We work with your publishing schedule and your cover wrap specs to deliver all assets to our clients and partners based on your guidelines.
  • If you change your publishing schedule and/or production specs, please let our Activation Director know as quickly as possible. It reduces issues later.
See PLATFORM OPTIONS, REVENUE MODEL & Next Steps

A different kind of CIRCULATION SALES & MARKETING Company

We are pleased to work with over 400+ premier publishing partners, to deliver exceptional paid circulation, both sponsored and verified, and meeting all audit requirements. We initiate the relationship with publishing partners based on several criteria, and several options for engagement moving forward.
We are pleased to work with over 400+ publishing partners, to deliver exceptional paid circulation, both sponsored and verified, and meeting all audit requirements. We initiate the relationship with publishing partners based on several criteria, and several options for best engagement setup.

PLEASE REVIEW THIS WEBPAGE on YOUR LAPTOP or DESKTOP as MORE COMPLETE INFO IS SHARED THERE.

We deliver sponsored and verified circulation to multiple publishing partners. We have invitation-only options for a variety of magazines and, revenue-based concentric sales that produce net positive revenue remits. Let’s discuss bringing your magazines into the Audience Innovation and Blazon:Connect cover wrap platforms.

Magazine Cover Wraps:
Our Simple Sales System

Due to the details of the sales system, please review this section on your desktop or laptop.

If you’re looking for a strategic partner to support sponsored and verified circulation, sales and fulfillment, we’d love to chat.  Our publishing partners are carefully chosen, so goals are clear, and aligned. We offer several scenarios, and happy to share details by phone.


  • If you’re interested in speaking with Audience Innovation about our options to manage this channel for your publication/s, please reach out to us below, and we’ll schedule a phone call with Paul Kostial, CEO & Founder, to share our platforms.
  • For more info, visit ABOUT to learn more about Paul’s background, 17 years with Time Inc., and other info.

Let’s Chat to Learn More
About Circulation Options

“We’re so pleased we spoke with
Audience Innovation. It didn’t take
much to understand HOW they get
the sales engagement delivered.”

Schedule an introductory call with us
at the day/time of your preference.

SETUP INTRO CALL

GIVE US YOUR OBJECTIVES
WE DESIGN THE BEST PLATFORM
TO INTERACT & ENGAGE THEM