client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Our Campaign Results &
Customer Testimonials

Tangible Touch Points Deliver Tangible Results®
Magazine Cover Wrap & Interactive Marketing


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Our Client Results
& Customer Testimonials

Tangible Touch Points
Deliver Tangible Results®

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Our client results are measured for awareness, readership, interest, attribution and other analytics, and only varies based on the targeting type. The results shared below are just a smidge of 1,000’s of recipient responses, testimonials, and ROI results we’ve compiled over 12+ years. Ask us about your target relative to similar targets. And, we’re always happy to share client names direct – hello@audienceinnovation.com

Our client results are measured for awareness, readership, interest, attribution and other analytics, and only varies based on the targeting type. The results shared below are just a smidge of 1,000’s of testimonials, recipient responses, and ROI results we’ve compiled over 12+ years. Ask us about your target relative to similar targets. We’re happy to share our clients.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Our client results span many industries and targets. The following provides a variety of examples – please ask us for more examples for your particular industry and/or targets for your review.

Client Results & ROI Examples


VP, Director – Commercial Truck Sales

“We achieved a 322% ROI with our campaign for commercial vehicle sales, with 16% of the targeted database purchasing a vehicle within 6-months.  That’s why we’ve used Audience Innovation for 7 years now.  Their platforms are assets.”


SVP, Sales – Technology Sourcing

“Our B2B campaign delivers exceptional results, I wouldn’t believe it if I hadn’t seen it first-hand, i.e. 56% CTA which is 100X more than our online campaigns.  We overlay exact targets with cover wraps, and our targets respond.  We’ve been with them for 3+ years now, and we will continue using their platforms.”


EVP, Marketing Director – Insurance

“Our consumer targeted campaign in public places is better than ever, and producing +30% lift in sales.  It’s one of our strongest assets connecting marketing and sales, in terms of result delivery, and … our agents love it.”


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®
client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


“We get lost in online clutter, and these campaigns bypass the
fray. It’s a tactical sales asset that works like a Trojan horse.“

“We get lost in online clutter, and these campaigns bypass the fray. It’s a tactical sales asset that works like a positive Trojan horse.“


Campaigns Inspire Trust &
Long-Term Customer Value


Our Tangible Touch Points
Create Valued Connection

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

PROVEN SALES RESULTS SPAN MANY INDUSTRIES

HERE’S JUST A FEW EXAMPLES TO ILLUSTRATE the TARGET IMPACT

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Precise Targeting & Technology Engages Vital Prospects
 Cultivate the Attention of Your Hard-to-Reach Audiences
 Share Your Story with Vibrant Creative Messaging Units
 Personal Messaging for Each Individual and/or Location
 Initiate Target Engagement to Deliver Your Highest ROI

Get What You Need for Next Steps & Options

LET’S TALKGET QUOTEMORE RESULTSMORE EXAMPLES

Creating Valued Customer Experiences for

LAW FIRM & ATTORNEYS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

LUXURY RESORT, HOTEL & SPA

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

LUXURY AUTOMOTIVE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

CARDIOLOGIST POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

PRIVATE AIRCRAFT

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

OB/GYN POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

CHANNEL TECHNOLOGY

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

AUTOMOTIVE FLEET

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

AGENT-BASED INSURANCE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

ORTHODONTIC POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

MEN’S HAIR CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

PROVEN RESULTS & ROI
SPAN MANY INDUSTRIES

Creating Valued Customer Experiences

LAW FIRM & ATTORNEYS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

LUXURY RESORT, HOTEL & SPA

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

LUXURY AUTOMOTIVE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences

CARDIOLOGIST POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

PRIVATE AIRCRAFT

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences

OB/GYN POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

CHANNEL TECHNOLOGY

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

AUTOMOTIVE FLEET

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

AGENT-BASED INSURANCE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences

ORTHODONTIC POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

MEN’S HAIR CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Get What You Need

RESULTSEXAMPLESQUOTE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Precise Audience Targeting &
New Technology to Engage
Your Most Valued Prospects


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Grab the Attention of Your
Hard-to-Reach Audiences


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Share Your Story with Vibrant
Creative & Messaging Units


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Personal Messaging for Each
Individual and/or Location


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Initiate Target Engagement
to Achieve Your Highest ROI

SIMPLE STEPS to TARGET ENGAGEMENT & SALES ROI

Platforms coordinated with your sales force, and sales channels, always generate the most reliable results.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

CAPTIVATE AUDIENCE
to INITIATE DIALOGUE

Captivate Any Hard-to-Reach Target
with Valued & Appreciated Messaging

Who’s Your Ideal Target?

We’ll help you identify your best targets,
based on proven performance measures.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

ENGAGE INTEREST to
CULTIVATE INTERACTION

Engage Awareness, Interest & Call-to-Action with Co-Branded Tangible Touch Points

What’s Your Ideal Content?

We’ll help you identify your best content
partner, based on target interest markers.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

ENERGIZE YOUR SALES
via TACTICAL ASSETS

Fuel Your Sales Funnel with High-Impact
Messaging for Sales Engagement & ROI

When’s Ideal to Start?

We’ll align best start-up timing, based on
your objectives and specific sales goals.

SIMPLE STEPS to
ENGAGEMENT ROI

Platforms coordinated with and through your sales force (and sales channels) will always generate the best sales results.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

CAPTIVATE AUDIENCE
to INITIATE DIALOGUE

Captivate Any Hard-to-Reach Target with Highly Valued & Appreciated Messaging

Who’s Your Best Target?

We’ll help you identify your best target/s, based on proven performance measures.


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

ENGAGE INTEREST to
CULTIVATE INTERACTION

Engage Awareness, Interest & Call-to-Action with Tangible Touch Points

What’s the Best Content?

We’ll help you identify your best content partner, based on target interest markers.


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

ENERGIZE YOUR SALES
via TACTICAL ASSETS

Fuel Your Sales Funnel with High-Impact Co-Branded Target User Engagement

When’s Ideal to Start?

We’ll align best start-up timing, based on your objectives and specific sales goals.

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®


Client Results & ROI Impact


Client results span many industries and targets. The following provides a variety of examples – please ask us for more examples for your industry/targets.


Director, Commercial Truck Sales 

“We achieved 341% ROI with our campaign for commercial vehicle sales, with 16% of the targeted database purchasing the vehicle within 6-months.  That’s why we’ve used Audience Innovation for 7 years now.”


Campaigns Inspire Trust
& Customer Interaction


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Tangible Touch Points Create Valued Connection

SVP, Sales – Technology Sourcing

“Our B2B campaign delivers such exceptional results, I wouldn’t believe it if I hadn’t seen it first-hand, like 56% CTA which is 100X better than our online-only campaigns.  We overlay exact targets with an Ai campaign, and our targets respond.  It’s genius; we’ve been with Ai for 3+ years.”

Marketing Director, Insurance

“Our consumer targeted campaign in public places is better than ever, and producing +30% lift in sales.  It’s one of our strongest assets connecting marketing and sales, in terms of result delivery, and … our agents love it.”


“Our campaigns are placed about as tactically as you can get,
and near-zero wasted dollars – we value physical touch points.“

“Our campaigns are about as tactical as you can get, and near-zero wasted dollars – we value physical touch point platforms.“


BRIDGE-to-DIGITAL for DIFFICULT TARGETS

“We use these platforms to ‘bridge’ hard-to-reach targets to our online platforms. It’s stealth and, it works well as a direct-to-user in-hand tactic to engage smart phone interaction.”

NURTURE LEADS & NOURISH CUSTOMERS

“We use these platforms for both acquisition and retention and, focused on our most valued targets in each channel, moving them to heightened interest and sales relationship conversations.”

IT’S LIKE COFFEE WITH YOUR CUSTOMERS

“We use these for our sales force for both retention and acquisition. They’re aware who’s on the list and, they use an article (or our message) as relevant follow-up material.”

BUSINESS-to-BUSINESS TARGET PLATFORMS

Enterprise • Channel Partners • Commercial Decision-Makers
CXO Messaging • C-Suite • Thought Leadership • Trade Buyers
Corporate Gifting • Holiday & Seasonal Gifting • Sales Assets

BE ANY WHERE YOU NEED – BIG & BOLD

“Our point-of-care campaigns are literally in any physician’s office we choose, for any timeframe. It’s an ideal and flexible targeting footprint, with zero installation and setup cost.”

INITIATES A WELCOMED CONNECTION

“Our VIP trade and commercial targets respond well to these programs. It’s a welcomed ‘gift’ and, it lasts an entire year. We’ve continued for 7 years, because our targets love it.”

AFFLUENT & LUXURY TARGET PLATFORMS

Platinum Consumers • Rich Ranchers • Multicultural Affluent
Millennial Millionaires • High-End Zip Codes • Uber Urbanites
Retired & Wealthy • Dual Income No Kids • Affluent Singles

IT’S A MINI OUT-of-HOME CAMPAIGN

“Our campaigns are placed about as strategically as you can get – it’s a tactical device and, it’s so relevant, ‘advertising’ our customers actually appreciate. And, zero wasted dollars.”

POINT-of-CARE WAITING ROOM PLATFORMS

50+ Physician Networks • Exclusive Coverage • Educational
Any Matched Locations • Any Footprint • Multicultural
Patient-to-Physician Interaction • Interactive • HCP Platforms

VALUED TOUCH POINTS are KEPT LONGER

“With the overwhelm online today, we use these platforms to create memorable connections, a value benefit for our key targets that’s appreciated and, they keep it much longer.”

CO-BRANDED CONTENT LIFTS YOUR BRAND

“We love the association with our content via Audience Innovation. We support our local agents with these platforms and, it’s something they could never get on their own.”

POINT-of-SALE PLACE-BASED PLATFORMS

200+ Location Types • Any Geo/Demo Footprint • Exact Zips
Barber Shops • Hair Salons • Nail Salons • Spas & Resorts
Auto Dealers • Service • Country Clubs • Fitness Centers • FBO’s

YOUR BRAND LOOKS BIGGER, & SMARTER

“We get lost in online clutter. These campaigns bypass the fray and, make us look bigger to the targets that matter most. It’s a tactical sales asset that works like a Trojan horse for us.“

IMPROVES YOUR ONLINE PERFORMANCE

“Our CEO used these sales assets at two prior companies.
It’s essentially our sales ‘brochure’ attached to valued and respected content and, it drives valuable online interaction.“

BRIDGE-to-DIGITAL for DIFFICULT TARGETS

“We use these platforms to ‘bridge’ hard-to-reach targets to our online platforms. It’s stealth and, it works well as a direct-to-user in-hand tactic to engage smart phone interaction.”

NURTURE LEADS & NOURISH CURRENT CUSTOMERS

“We use these platforms for both acquisition and retention and, focused on our most valued targets in each channel, moving them to heightened interest and sales relationship conversations.”

IT’S LIKE COFFEE WITH YOUR CUSTOMERS

“We use these for our sales force for both retention and acquisition. They’re aware who’s on the list and, they use an article (or our message) as relevant follow-up.”

BUSINESS & CLIENT
TARGET PLATFORMS

Enterprise • Channel Partners
Commercial Decision-Makers
C-Suite • Valued Sales Assets
Thought Leadership • Trade
Corporate & Holiday Gifts

BE ANY WHERE YOU NEED – BIG & BOLD

“Our point-of-care campaigns are literally in any physician’s office we choose, for any timeframe. It’s an ideal and flexible targeting footprint, with zero installation and setup cost or time delay.”

INITIATES WELCOMED
VALUED CONNECTION

“Our VIP trade and commercial targets respond well to these programs. It’s a welcomed ‘gift’ and, it lasts an entire year. We’ve continued for 7 years, because our clients appreciate the gesture.”

AFFLUENT & LUXURY
TARGET PLATFORMS

Platinum Consumers • Rich Ranchers • Multicultural Affluent
Millennial Millionaires • High-End Zip Codes • Uber Urbanites
Retired & Wealthy • Dual Income No Kids • Affluent Singles

IT’S A MINI OUT-of-HOME CAMPAIGN

“Our campaigns are placed about as strategically as you can get – it’s a tactical device and, it’s so relevant, ‘advertising’ our customers actually appreciate. And, zero wasted dollars.”

POINT-of-CARE Rx
TARGET PLATFORMS

50+ Physician Networks
Exclusive Coverage • Educational
Any Matched Physician’s List
Any Footprint • Multicultural
Patient-to-Physician Interaction
Interactive • HCP Platforms

TOUCH POINTS
ARE KEPT LONGER

“With the overwhelm online today, we use these platforms to create memorable connections, a value benefit for our key targets that’s appreciated and, they keep it much longer than other options.”

CO-BRANDED LIFTS
BRAND LOYALTY

“We love the association with our content via Audience Innovation. We support our local agents with these platforms and, something they could never get otherwise.”

PLACE-BASED
TARGET PLATFORMS

200+ Location Types • Any Geo/Demo Footprint • Exact Zips
Barber Shops • Hair Salons • Nail Salons • Spas, Resorts & Hotels
Auto Dealers • Service • Country Clubs • Fitness Centers • FBO’s

YOUR BRAND LOOKS BIGGER & SMARTER

“We get lost in online clutter. These campaigns bypass the fray and, make us look bigger to the targets that matter most. It’s a tactical sales asset that works like a Trojan horse very well for us.“

IMPROVES ONLINE
PERFORMANCE STATS

“Our CEO has used these sales assets at two prior companies.
It’s essentially our sales ‘brochure’ attached to valued and respected content and, it drives valuable online interaction for us.“

“We use Audience Innovation cover wraps to drive interaction for our commercial
and PWM targets, direct-to-recipient in-hand touch points. It’s essential, and
has become a vital part of our marketing/sales strategy for 20 years. It works.”

“We use Audience Innovation cover
wraps to drive interaction for our
commercial and PWM targets – it’s
direct-to-recipient in-hand touch
points. It’s essential, and has
become a vital part of our sales
& marketing strategy for 20 years.”

EVP, SALES DIRECTOR

“It’s like a billboard, on their desk or in their home – attention grabber. Our clients appreciate the gesture, and we get 50%+ sales force interaction as a result.”

SVP, ONLINE MARKETING

“It’s tangible, and powerful. We blend online+offline touch points with high-value customers to increase interaction. The two together is greater than the sum of each alone. It works – typically 50%+ call-to-action.”

EVP, MEDIA DIRECTOR, PHARMA

“We engage many POC platforms, and Audience Innovation is by far the best company to deliver smart point-of-care and HCP targets for our brands.”

CPG, BRAND MANAGER

“We’ve been a fan of Audience Innovation cover wraps for several years, and even more so today. Quite simply, they cut-through-the-clutter, and it’s appreciated, and gets our messaging to the exact right targets. These are invaluable to our trade & channel relationships.”

CMO, GLOBAL PHARMA

“Paul Kostial and his company have adapted this platform in the online age. The interactive tags they’ve combined with in-hand touch points are most effective, and we don’t require physical installation of video devices to be everywhere we need to be. It’s genius.”

CEO, FORTUNE 500® TECHNOLOGY

“Paul Kostial and his team have perfected this platform. I’ve known him 20+ years now; their platform this year produced better results than 5 years ago and, we use them often for our most vital customer and prospect targets. It’s a home run for our sales team.”

SENIOR VP, MARKETING DIRECTOR

“Exceptional value and call-to-action! Every year, our B2B cover wrap platforms always have our sales force very pleased and rewarded. It’s a valued sales asset.”

GLOBAL VP SALES, TECH PROVIDER

“One sale more than paid for cost of our platform, only 6 months after start. We target our channel partners, and their customers, and the co-branding value-add is beneficial to each brand – every year.”

CMO, COMMERCIAL INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation platform to warm up our prospects. Coordinated with our sales force, our results are impressive, for both retention and acquisition.”

EVP & CMO, REGIONAL BANKING

“We use Audience Innovation platforms to cultivate both our commercial and PWM targets every year. Oddly, it works, and even more so in today’s cluttered digital space. It’s an impact message, in their hand.”

SVP, REAL ESTATE DEVELOPMENT

“We’ve had more traffic at our show home than ever, and hit our sales goals in 1/2 the time planned. We use Audience Innovation for every new development, their geo/demo platform, ideal to target our prospects.”


client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

EVP, SALES DIRECTOR

“It’s like a billboard on their desk or in home – an attention grabber. Our clients appreciate the gesture and, we get 50%+ sales interaction. We blend online+offline touch points for best sales results.”

CMO, TECH PROVIDER

“We work with Audience Innovation who is killing it with direct tactics, as a major part of holistic targeting – I wouldn’t believe results had I not seen it myself! Perfect sales asset.”

SVP, ONLINE CTA

“It’s tangible. We blend online + offline touch points for high-value customers to increase interaction. Both together is greater than each alone. It works – we typically get 50%+ CTA for our sales team.”

CPG, BRAND MGR

“We’ve been a fan of Audience Innovation for several years, even more today. Quite simply, cut-through-clutter – it’s invaluable for our trade and channel partners.”

CEO, F500® TECH

“Paul Kostial and his team have perfected this platform. I’ve known him 20+ years now; their platform this year produced better results than 5 years ago and, we use them often for our most vital customer and prospect targets. It’s a home run for our sales every time.”

SVP, B2B SALES

“Exceptional value and call-to-action! Every year, our B2B cover wrap platforms always have our sales force very pleased and rewarded. It provides a highly valued asset for our sales.”

GVP, TECH SALES

“One sale more than paid for our campaign, only 6 months in. We target channel partners and their customers, and the co-branded value-add is beneficial annually.”

CMO, INSURANCE

“We beat our competition with service/delivery, and use Audience Innovation to warm prospects. Coordinated with sales, results work well for our retention and acquisition sales objectives.”

CMO, REGIONAL BANK

“We use Audience Innovation to cultivate both commercial and PWM targets each year. It works even more in today’s cluttered space, an impact message that they always appreciate receiving.”

SVP, REAL ESTATE

“We had more traffic at our show home than ever, and hit our sales goals in 1/2 time planned. We use Audience Innovation for each new development, geo/demo platform.”


GET QUICK QUOTE

SETUP INTRO CHAT

“Online+Offline currently delivers our best customer response results. All platforms
are designed by marketing to support sales and, our sales teams are integrated via
CRM in all ROI analytics. What’s old is new again, and – driving our online results.”

“Online+Offline currently delivers our best customer response results. All platforms are designed by marketing to support sales and, our sales teams are integrated via CRM in all ROI analytics. What’s old is new again, and – driving our online response results with key targets.”

RESULT OVERVIEW


What campaign recipients say …

“Thanks for the information! We will explore further, and appreciate the marketing program.”


“Yes, thank you.  We will contact (client) when we remodel our two BK’s next year.  Thank you.


“Thanks for the gift, and sharing your ads with us.  It definitely caught my attention in my busy life!”


“Our CEO really enjoyed receiving Forbes; thank you for her, and we appreciate your CEO updates.”


“Our trade buyers appreciate you sending the magazines. We found ideas we missed online.”


1:1 Campaigns, B2B & Affluent

99% Precise Target Reach
90% Campaign Awareness
• 80% Messaging Readership
• Up to 70% CTA and/or Purchase


B2B Campaign Stats & Sales ROI

• $41MM+ New Policies, Insurance
$37MM+ New Deposits, Banking
• 70% of B2B Campaigns Renew


Major Company Engagement

90% Top 25 Pharma’s Use Cover Wraps
• 80% Fortune 500® Use Cover Wraps
• 70% of Our Clients Renew Annually
• 60% of Our Clients Renew for 3+ Years
• The longest-running campaign is 17+ years.

Creating Valued Customer Experiences for

PRIVATE AIRCRAFT

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

OB/GYN POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

CHANNEL TECHNOLOGY

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

AUTOMOTIVE FLEET

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

AGENT-BASED INSURANCE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

MEN’S HAIR CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

CARDIOLOGIST POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

LUXURY AUTOMOTIVE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

LUXURY RESORT, HOTEL & SPA

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences for

LAW FIRM & ATTORNEYS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences for

ORTHODONTIC POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

RESULT OVERVIEW


What recipients say …


“Thanks for the information! We will explore further, and appreciate the marketing program.”


“Yes, thank you.  We will contact (client) when we remodel our two BK’s next year.  Thank you.


“Thanks for the gift, and sharing your ads with us.  It definitely caught my attention in my busy life!”


“Our CEO really enjoyed receiving Forbes; thank you for her, and we appreciate your CEO updates.”


“Our trade buyers appreciate you sending the magazines. We found options we had missed online.”


Creating Valued Customer Experiences

LAW FIRM & ATTORNEYS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences

CARDIOLOGIST POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

LUXURY AUTOMOTIVE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

CHANNEL TECHNOLOGY

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Patient Experiences

ORTHODONTIC POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Creating Valued Customer Experiences

PRIVATE AIRCRAFT

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

1:1 Targets, B2B & Affluent

99% Precise Target Reach
90% Campaign Awareness
• 80% Messaging Readership
• Up to 70% CTA and/or Purchase


B2B Campaign Stats+ROI

• $41MM+ New Policies, Insurance
$37MM+ New Deposits, Banking
• 70% of B2B Campaigns Renew


Big Company Campaigns

90% Top 25 Pharma’s Use Wraps
• 80% Fortune 500® Use Cover Wraps
• 70% of Our Clients Renew Annually
• 60% of Our Clients Renew 3+ Years
• The longest-running is 11+ years.


Creating Valued Customer Experiences

LUXURY RESORT, HOTEL & SPA

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Creating Valued Patient Experiences

OB/GYN POINT-of-CARE

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Creating Valued Customer Experiences

AUTOMOTIVE FLEET

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Creating Valued Customer Experiences

COMMERCIAL INSURANCE

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Creating Valued Customer Experiences

MEETINGS & CONVENTIONS

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Creating Valued Customer Experiences

MEN’S HAIR CARE

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Creating Valued Customer Experiences

AGENT-BASED INSURANCE

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“Our sales team loves our platforms – it drives direct interaction,
and gives them relevant sales topics to reach out to prospects.“

“Our sales team loves our cover wrap platforms – it drives sales interaction, and gives them relevant topics to reach out to their prospects too.“


CMO, Major Retailer



“Audience Innovation brings ideas we never imagined even possible. They’re like a secret out-of-home tactic, but who’d ever realize, unless you take the time to understand how they get you where you need to go. It’s intuitive yet, not obvious. We’re glad we asked for a meeting.” – CMO, MAJOR RETAILER


CMO, Luxury Brands



“Wish we’d found Audience Innovation sooner! It’s smart, stealth and simple – and, they produce results for our key targets. Best thing – it cuts through the online clutter and gets to our exact audience and, they appreciate hearing from us. It’s a valued sales asset for us!” – CMO, LUXURY BRANDS


CMO, Major Pharma



“Audience Innovation has perfected the point-of-care cover wrap platform. They’re smart, stealth, have tons of magazine partners and, they’re friendly, congenial, and work hard for our business. Always thinking ahead, what’s needed to deliver the smartest activation for us.” – CMO, MAJOR PHARMA


CMO, Banking



“We love working with Audience Innovation! They’re on top of their game. They know their business, bring smart ideas often and, cultivate the smart use of their platforms for our key targets. They work with our B2B agency like clock-work, share best practices, and ideas for our success.” – CMO, BANKING


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“We use these campaigns to warm our prospects, and support
our sales force. It’s a no-brainer, because it works so well.“

“We use cover wrap campaigns to warm our prospects, and support our sales force. It’s a no-brainer, because it works so well for sales.“


PHARMACEUTICAL


Allergist’s Point-of-Care

• 93% of Respondents Read Wraps
71% of Allerists Recommended
• Campaign Continued 2 Years


Primary Care Physician’s

• 9,000 Point-of-Care Waiting Areas
51% Increase in Patient in Inquiries
• 71% of Physician’s Recommended


Dentist’s Offices

75% Dentist’s Valued the Campaign
69% Confirmed Increase Inquiries
• 64% Confirmed Increase in Sales
71% Requested Promo Continuation


Urologist’s Offices & Barber Shops

4,300 Barber Shops
• 7,700 Urologist’s Offices
57% Confirmed Increase Inquiries
36% Confirmed Increase in Sales
+21% Increase in Prescriptions Filled


Creating Valued Patient Experiences for

OB/GYN POINT-of-CARE

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PHARMACEUTICAL

Creating Valued Patient Experiences

OB/GYN POINT-of-CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Allergist’s Point-of-Care

• 93% of Respondents Read Wraps
71% of Allergists Recommended
• Campaign Continued 2 Years


Primary Care Physician’s

• 9,000 Point-of-Care Waiting Areas
51% Increase in Patient in Inquiries
• 71% of Physician’s Recommended


Dentist’s Offices

75% Dentist’s Valued the Campaign
69% Confirmed Increase Inquiries
• 64% Confirmed Increase in Sales
71% Requested Promo Continuation


Urologist’s Offices & Barber Shops

4,300 Barber Shops
• 7,700 Urologist’s Offices
57% Confirmed Increase Inquiries
36% Confirmed Increase in Sales
+21% Increase in Prescriptions Filled


“Our point-of-care campaigns can literally be in any physician’s
office we need, so it’s an ideal & easy-to-implement footprint.“

“Our point-of-care campaigns can be in any physician’s office we need, so it’s an ideal and easy footprint to plan.“


CITY CONVENTION & VB’s


Top 20 CVB & Tourism

• 2,800+ Multicultural Hair Salons
12% Increase Call-to-Action
• Converted 81% of Travel Inquiries
• Campaign Continued 4 Years


Top 10 CVB & Tourism

4,900 Meeting & Convention Planners
62% “Now Considering Destination”
• Converted 37% of Inquiries, 6 Months
• Campaign Continued 3 Years


I like being able to share the magazine with colleagues who love it and it has certainly put your city CVB in my short term memory. Thank you!”


“I would love to do a site visit to consider bringing a conference to your city after 2022, as we’re booked until then.  And, we have four chapters.”


Creating Valued Customer Experiences for

MEETINGS & CONVENTIONS

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CONVENTION+VB’s

Creating Valued Customer Experiences

MEETINGS & CONVENTIONS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Top 20 CVB & Tourism

• 2,800+ Multicultural Hair Salons
12% Increase Call-to-Action
• Converted 81% of Travel Inquiries
• Campaign Continued 4 Years


Top 10 CVB & Tourism

4,900 Meeting+Convention Planr’s
62% “Now Considering Destination”
• Converted 37% of Inquiries
• Campaign Continued 3 Years


I like being able to share the gift with colleagues who love it and it has certainly put your city CVB in my short term memory. Thank you!”


“I would love a site visit to consider bringing a conference to your city after 2022; we’re booked until then, but have four chapters in your state.”


“Our VIP trade and commercial targets respond well to these
programs. There’s a simple emotional connection that’s valued.“

“Our trade & commercial targets respond well to these. There’s a simple human connection that’s valued & appreciated gesture for our sales.“


INSURANCE


Regional Insurance

4,000 Public Places Statewide
• 23% of Agents Had Sales Increase
• Campaign Continued 6 Years


Commercial Insurance

2,000 Brokers & Business Carriers
• 70% Conversion to Sales Channel
• Campaign Continued 3 Years


Industrial Insurance

3,100 Senior Managers & Directors
• 92% Confirmed Reading Cover Wraps
• Campaign Continued 7 Years


Creating Valued Customer Experiences for

COMMERCIAL INSURANCE

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INSURANCE

Creating Valued Customer Experiences

COMMERCIAL INSURANCE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Regional Insurance

4,000 Public Places Statewide
• 23% of Agents Had Sales Increase
• Campaign Continued 6 Years


Commercial Insurance

2,000 Brokers & Business Carriers
• 70% Conversion to Sales Channel
• Campaign Continued 3 Years


Industrial Insurance

3,100 Senior Managers & Directors
• 92% Confirmed Reading Wraps
• Campaign Continued 7 Years


“We support our local agents with these campaigns, and they
love it – gives them local market visibility they can’t get easily.“


AUTOMOTIVE


Luxury Automotive

• Invite, One-Shot Ride & Drive
• Targeted 100,000 Lease Renewals
• 3X Sales Result ROI vs. Expected
• 92% Dealers Said “Excellent Results”


Commercial Truck

75% “More Likely to Consider”
• 88% “Found Value & Interest”
72% Brand Stronger vs. Competitors

“Your trucks have come a long way since my last Dodge Ram truck.  Also your new dealer in Albany, ‘Zappone Dodge’ had a great lineup to look at and are friendly & helpful.  Thanks for stepping up!”

“This is one of the most clever promotions I’ve ever gotten. Thank you so much, it’s appreciated!”


Commercial Cargo Van

16% Purchased Vehicle in 6 Months
• 341% ROI, Sales vs. Campaign Cost
• Campaign Continued 7 Years

“Great reputation in the newer RAM cars/trucks. Business associate just bought a new ProMaster and loves it!  So, we’re fans, and appreciate it!”


Creating Valued Customer Experiences for

LUXURY AUTOMOTIVE

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AUTOMOTIVE

Creating Valued Customer Experiences

LUXURY AUTOMOTIVE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Luxury Automotive

• Invite, One-Shot Ride & Drive
• Targeted 100,000 Lease Renewals
• 3X Sales Result ROI vs. Expected
• 92% Dealers – “Excellent Results”


Commercial Truck

75% “More Likely to Consider”
• 88% “Found Value & Interest”
72% Brand Stronger vs. Competitors

“Your trucks have come a long way since my last Ram truck.  Also your new dealer in Albany, ‘Zappone Dodge’ had a great lineup to look at and are friendly & helpful. Thanks for stepping up!”

“This is one of the most clever promotions I’ve ever gotten. Thank you so much, ESPN is appreciated!”


Commercial Cargo Van

16% Purchased Vehicle in 6 Months
• 341% ROI, Sales vs. Campaign Cost
• Campaign Continued 7 Years

“Great reputation in the newer Dodge cars/trucks. Business associate just bought a new ProMaster and loves it!  So, we’re fans of Dodge, & appreciate ESPN!”


“We could literally not believe the impact of this campaign on
sales. The results have proven reliable over and over again.“

“We could literally not believe the impact of this campaign on our sales. The results have proven very reliable and repeatedly too.“


BANKING & FINANCIAL


Private Wealth Management

• 5,000 Middle Market Presidents
82% “Best or Better Than Most”
57% “More Likely to Transfer”
$41MM in New Deposits Attributed

“Thank you for the Forbes subscription I appreciated receiving it. Made me more aware of Private Bank and would consider my clients!”


Mortgage Brokers

3,800 Real Estate Brokers & Bankers
• 51% Engaged w/Sales Rep, 2 Months
• 22% Conversion to Client/Sales
• Campaign Continued 3 Years


Commercial Banking

• 96% Aware of Bank Campaign
31% Contacted Bank as a Result
• $37MM New Deposits Generated


Creating Valued Customer Experiences for

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

BANKING+Financial

Creating Valued Customer Experiences

COMMERCIAL BANKING

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Private Wealth Management

• 5,000 Middle Market Presidents
82% “Best or Better Than Most”
57% “More Likely to Transfer”
$41MM in New Deposits Attributed

“Thank you for the subscription I appreciated receiving it. Made me more aware of Private Bank and I’ll now mention them to clients!”


Mortgage Brokers

3,800 Real Estate Brokers & Bankers
• 51% Engaged w/Sales Rep, 2 Months
• 22% Conversion to Client/Sales
• Campaign Continued 3 Years


Commercial Banking

• 96% Aware of Bank Campaign
31% Contacted Bank as a Result
• $37MM New Deposits Generated


“With the overwhelm online today, we have these campaigns
designed to create memorable physical touch points. It’s smart.“

“With the overwhelm online today, we have these campaigns to create memorable physical touch points. It’s smart & it works.“


HOTELS & RESORTS


Luxury Hotels & Resorts

• 2,000 Meeting & Convention Planners
77% More Likely to Consider
• +16% Lift in Rooms Booked, 6-Months
• Campaign Continued 6 Years

“It is a photographically beautiful magazine and I applaud you on your tasteful choice in branding.”

“It’s an unexpected treat! Thank you!”


Luxury Hotels & Resorts

1,000 Meeting Planners
75% Rated Stronger vs. Competitors
67% Strengthened Relationship

“Well done. Please contact me for new dates.”


“The covers keep the resorts fresh on my mind, and provide updated info I wouldn’t have never taken the time to read elsewhere. Thank you!”

“Fresh. Informative, and outside the box, keeps the resort top-of-mind every time I get an issue.”


Creating Valued Customer Experiences for

MEETINGS & CONVENTIONS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

HOTELS+RESORTS

Creating Valued Customer Experiences

MEETINGS & CONVENTIONS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Luxury Hotels & Resorts

• 2,000 Meeting+Convention Plan’rs
77% More Likely to Consider
• +16% Lift in Rooms Booked
• Campaign Continued 6 Years

“It is a photographically beautiful magazine and I applaud you on your tasteful choice as a branding title.”

“It’s an unexpected gift! Thank you!”


Luxury Hotels & Resorts

1,000 Meeting Planners
75% Rated Stronger vs. Competitors
67% Strengthened Relationship


“The covers keep the resorts fresh on my mind, and provide updated info I wouldn’t have never taken the time to read elsewhere. Thank you.”

“Fresh. Informative, and outside the box, keeps the resort top-of-mind every time I get your new covers.”

“Well done. Please contact me to discuss new dates for next year.”


“It’s our brochure attached to valued and respected content and,
our targets keep our cover wraps longer than normal brochures.“

“It’s our brochure attached to valued content and, our targets keep our cover wraps longer than brochures.“


PACKAGED GOODS


Professional Hair Care

• 10,000 Authorized Hair Salons
82% Salons Said Sales Increased
• Campaign Continued 3 Years


National Soft Drink

1,800 Foodservice & Trade Buyers
27% Tracked Sales Lift of 50% or More
• Campaign Continued 4 Years


Global Soft Drink

• 1,200 Bottlers & 4,000 Grocery Stores
83% of Stores Increased End Caps
• Campaign Continued 5 Years


Creating Valued Customer Experiences for

MEN’S HAIR CARE

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

PACKAGED GOODS

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Professional Hair Care

• 10,000 Authorized Hair Salons
82% Salons Said Sales Increased
• Campaign Continued 3 Years


National Soft Drink

1,800 Foodservice & Trade Buyers
27% Tracked Sales Lift of 50%+
• Campaign Continued 4 Years


Global Soft Drink

• 1,200 Bottlers & 4,000 Groceries
83% of Stores Increased End Caps
• Campaign Continued 5 Years


“With online media having an :08 second life-span, we love that
these branding opportunities last for a much long timeframe.“

“With online media having an :08 second life-span, we love that these bold branding opportunities last for a longer timeframe.“


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“I’m so pleased we spoke with Audience Innovation. It didn’t
take much to understand how they get the results they deliver.“

“I’m so pleased we spoke with Audience Innovation. It didn’t take much to understand how they get the results they deliver.“



“I’ve used their campaigns at 5 different companies now. It’s one
of the very clever tricks in my bag of secret marketing weaponry.“

“I’ve now used their campaigns at 5 different companies. It’s one of the clever tricks in my bag of secret marketing weaponry I continue.“


We’d Love to Learn More About Your Most Vital Targets
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Magazine Cover Wrap & Interactive
Bridge-to-Digital Marketing Platforms

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Cultivate Your Vital Audiences
via Sequenced Interactive Tags
& Target Engagement Devices

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Contact Us Now

LET’S CHAT – 888-241-6634,719

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MAILING – 3201 Bee Cave Road, Suite 120,
Box 162671 – Austin, TX 78746-9998 USA

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All Rights Reserved. All company, brand and publisher
logos are the trademarks of their respective companies,
and no endorsement is implied or inferred by any party.

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Other Resources


Cultivate Your Vital Audiences
via Sequenced Interactive Tags
& Target Engagement Devices

client results, Audience Innovation® – Our Client Results & Case Studies, Audience Innovation®

Our Magazine Cover Wrap & Interactive
Bridge-to-Digital Marketing Platforms

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AUDIENCE INNOVATION®

3201 Bee Cave Road, Suite 120, Box 162671
Austin, TX 78746-9998 USA

© AUDIENCE INNOVATION 2019 – Privacy

All Rights Reserved. All company, brand and publisher logos are the trademarks of their respective companies, and no endorsement is implied or inferred by any party.