COMPANY OVERVIEW

WHO we are, and WHAT we do, y’all …

– Quite simply, we cultivate innovated target audience delivery.



  • We develop hyper-targeted database-driven touch point marketing campaigns for sales.  Each campaign is performance-measured for optimized results via best practices gleaned from 500+ campaigns.
  • We leverage highly-tactical DIRECT+ DIGITAL interactive campaigns to engage client’s best targets for B2B, PHARMA, AFFLUENT and RETAIL.
  • We deploy a layered combination of magazine cover wrap marketing, PLUS interactive tactics like NFC and video, AND online retargeting, to engage ANY target – and, the results are proof of sales performance.



Hyper-targeted CUSTOMER Marketing DIRECT+DIGITAL Interactive Solutions

Everything we do is driven by database precision.


Precision non-traditional direct marketing using any one of our 400+ premier content partners to generate POWERFUL customer engagement.

Cut-the-clutter and elevate your brand and customer engagement via our hyper-targeted DIRECT+DIGITAL interactive campaign solution options.

HERE’S WHAT YOU GET …
– Reach + Results + Return-on-Investment

ZERO WASTE VIA PRECISION DATABASE

100% Target Reach

Utilizing your database, and/or one we build for you, our precision targeting delivers zero waste, near-perfect reach.
IMPACT of FRONT COVER MESSAGING

90%+ Awareness

Engaging co-branded content with multi-faceted messaging, delivers bold awareness for any vital target audience.
POWERFUL CO-BRANDED CONTENT

80%+ Readership

Co-branded content, PLUS compelling message design, fosters highly reliable and deeply engaged readership statistics.

CALL-to-ACTION


Multiple Examples of Target Success














OUR CLIENTS RETURN TO US REPEATEDLY

Hyper-Targeted Examples & Client Testimonials

Our client retention rate is 70% annually, and 90% for client-life, which validates our clients achieving their results. Simple solutions PLUS profound engagement deliver results that our client/agency partners rely upon for their vital targets – over and over again.











CASE STUDY Examples by Target Type


BUSINESS-to-BUSINESS

56%

One technology client targeting a specific database of CIO and IT Directors achieved a 56% inbound call-to-action response measured at six months, the best campaign delivery they’d ever achieved.


More About B2B Targets

PHARMA POINT-of-CARE

34%

One large pharma client targeting males in urologist and cardiologist offices, and barber shops, achieved a 34% lift in prescriptions in their targeted footprint.  They were very pleased with their target results.


More About PHARMA Targets

AFFLUENT CONSUMERS

341%

An automotive client achieved 16% of sales from their targeted database of 20,000 customers, which delivered $145MM+ in direct sales, and a 341% ROI against their very affluent target audience.


More About AFFLUENT Targets

RETAIL CONSUMERS

47%

One insurance client targeted local market retail to support their in-market agents, and achieved +47% lift in in-bound customer inquiries for agents who said “best program ever” from the company.


More About RETAIL Targets

How Our Call-to-Action Delivery Mechanism Works: – Simple steps for cultivated sales channel targeting.


Cultivate Target Engagement & Co-Branded Call-to-Action


DATA MINING Solutions

We deliver acute data mining for exceptional hyper-targeting to identify your most valued targets with near-zero wasted coverage.  DIRECT+INTERACTIVE+DIGITAL campaigns cultivate customers/prospects for optimized sales.


DIRECT Solutions

We deliver direct targeting impact via magazine cover wrap marketing campaigns, with co-branded content, hyper-targeted database precision, and impactful physical touch points that cultivate customers and prospects.


INTERACTIVE Solutions

We deliver interactive tactics that drive direct-to-online interaction with any exact target audience, including NFC ‘tap’ to digital for online engagement via video, product demonstrations, and call-to-action info requests.


DIGITAL Solutions

We deliver multi-layered multi-media that cultivates any exact target for branding, loyalty and sales, engaging laser-focused 360° online targeting of exact audience, circling their interests via in-hand and online collaboration.


CONTENT Solutions

We deliver cultivated targeting strategy combined with content options for all content elements, from a guided roadmap of deliverables. We most often utilize repurposed content for the greatest efficiency and messaging.

DIRECT + INTERACTIVE to Engage Users Online





+NFC TECHNOLOGY


Add NFC tags to any coverwrap for direct-to-mobile user experience.


See NFC Interactive Demo

DIRECT + INTERACTIVE
to Engage Users Online




+NFC TECHNOLOGY


Add NFC tags to any coverwrap for direct-to-mobile user experience.


See NFC Interactive Demo

ENGAGEMENT Success Proven for Four Target Audiences

Proven over decades, and even more today, four key targets are well-positioned for magazine cover wrap solutions and, we have more than 500+ campaigns that validate long-term success. Our simple process fulfills campaign roadmap, and high-quality touch points.

BUSINESS-to-BUSINESS

Any B2B Target Audience
Any Group of C-Suite Execs
Channel Partners & Enterprise
Trade & Distributor Targets
Best Customers/Prospects
Retailers, Buyers & Dealers

More About BUSINESS Targets


PHARMA POINT-of-CARE

Any Physician Waiting Rooms
Any Selection of Hospitals
Any Doctor Network Footprint
Any Doctor by Geo/Demo
Any Matched Footprint
Our 50+ Physician Networks

More About PHARMA Targets


AFFLUENT CONSUMERS

Any Affluent Households
Any Zip Code Footprint
Affluent Men/Women 40+, 50+
HHI $1MM+, $5MM+, $10MM+
Any Affluent Executives
World Travelers By Geo/Demo

More About AFFLUENT Targets

RETAIL CONSUMERS

Any Choice of Retail Locations
Choice of 200+ Location Types
Hair & Nail Salons + Spas
Auto Dealers + Barber Shops
Hispanic Community Centers
Any City or Zip Networks

More About RETAIL Targets