B2B, RETAIL
Tech Channel & Trade
B2B Technology Enterprise Customers
The objective of this campaign was to target CIO/IT level technology partners in their B2B channel to drive brand awareness and sales. This spanned across the featured technology product critical to the businesses bottom line for that fiscal year. This campaign was a resounding success, and Golf Digest immediately proved to be a key content to this particular client creating a modern face for the brand.
- Magazine
- Golf Digest
- Campaign Duration
- 12-Month
- Response Survey
- Included
- Total Cover Wraps per Target
- SIX
- # of Renewing Cycles
- Four Years & Counting
