B2B, RETAILTech B2B ChannelsDirect-to-Trade ChannelsThe objective of this campaign was to target exact technology partners, resellers and retailers for launch, and driving faster/quicker impact for the brand's sales promotions. This campaign was a robust success, and has been repeated often.MagazineFast CompanyCampaign Duration12-MonthResponse SurveyIncludedTotal Cover Wraps per TargetSIX# of Renewing CyclesMockup