B2B, RETAIL
Conventions+Meetings
Meeting & Convention Planners
The objective of this campaign was to target exact meeting and convention planners important to the brand, to drive robust sales for ongoing convention sales and promotions. This campaign was robust, and repeated for multiple years.
- Magazine
- SAVEUR
- Campaign Duration
- 12-Month
- Response Survey
- Included
- Total Cover Wraps per Target
- SIX
- # of Renewing Cycles
- Seven Consecutive Years
