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2017-07-24 by Paul Kostial

The objective of this campaign was to target exact trade and foodservice channel partners, and driving impressive impact for the brand's ongoing sales promotions. This campaign was a robust success, and has been repeated often.


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2017-07-22 by Paul Kostial

The objective of this campaign was to target exact technology partners, resellers and retailers for launch, and driving faster/quicker impact for the brand's sales promotions. This campaign was a robust success, and has been repeated often.


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2017-07-22 by Paul Kostial

The objective of this campaign was to target very affluent households for the development, including only HH's with $1MM+ HHI and kids in private schools. This campaign was a robust success, and only needed one cycle to reach goals.


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2017-07-22 by Paul Kostial

The objective of this campaign was to target affluent households for the dealership, all with very specific criteria to boost brand awareness and sales. This campaign was a robust success, and Robb Report was a perfect content match.


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2017-07-22 by Paul Kostial

This athletic turf brand needed to increase their presence with athletic directors of all types, and groundskeepers for athletic fields nationwide. They needed maximum exposure on their brand awareness campaign, with key decision-makers. We partnered them with ESPN, given their target demos and survey responses gathered validated the campaign to be a success for call-to-action.


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2017-07-20 by Paul Kostial

The objective of this campaign was to target nearby households to support local insurance agents – and specifically, the primary income provider. Goal was to boost local awareness and sales for the featured insurance agent and the products their promoting. Audience Innovation has years of experience helping local insurance agents across all categories to target the right customer to generate results.


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2017-06-15 by Paul Kostial

The objective of this campaign was to target CIO/IT level technology partners in their B2B channel to drive brand awareness and sales. This spanned across the featured technology product critical to the businesses bottom line for that fiscal year. This campaign was a resounding success, and Golf Digest immediately proved to be a key content to this particular client creating a modern face for the brand.


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2017-06-15 by Paul Kostial

This spirits brand was looking for maximum exposure on their brand awareness campaign, for both ON and OFF premise applications. They picked the ideal partner in ESPN, given their target demographics and the survey responses gathered proved the program to be a bold success increasing brand awareness.


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2017-06-15 by Paul Kostial

The objective of this campaign was to target the vital trade/retailers, and then also – affluent males. With need to boost awareness and sales for the key vehicle models that the local retailers were looking to promote. Audience Innovation has years of experience localizing support for retailers, trade and channel targets.


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audience innovation magazine cover wrap case study Slide11-min

2016-05-13 by Paul Kostial

The objective of this campaign was to target CEOs and other executives with need and access to private jets to boost brand awareness and sales. This campaign was a resounding success, and WIRED proved to be the perfect content partner.