Our magazine cover wrap campaigns attach your company’s branded message to any one of 400+ well-respected content partners, creating a dialogue with vital targets – B2B, PHARMA, RETAIL & AFFLUENT.
Our co-branded targeting tactic delivers valuable call-to-action via multiple touch points and, reaching ONLY your exact targets for measured analytics, sales interaction & appreciated call-to-action.
Our magazine cover wrap campaigns attach your company’s branded message to any one of 400+ well-respected content partners, creating an ongoing dialogue with vital targets – B2B, Pharma, Retail & Affluent.
Co-Branded Offline Targeting
This co-branded targeting tactic delivers valuable call-to-action via multiple touch points, and reaching ONLY your exact targets for measured direct response and sales analytics.
MAGAZINE COVER WRAPS ARE HIGH-IMPACT CO-BRANDED OFFLINE MARKETING PLATFORMS IDEAL for ANY VITAL B2B DECISION-MAKERS, AFFLUENT CONSUMERS, PHYSICIAN’S WAITING ROOMS and, OTHER OUT-of-HOME LOCATION-BASED TARGETS – RESULTS SPAN MANY USES.
ONCE THE TARGET IS SELECTED, FOR DIRECT-to-RECIPIENTS or DIRECT-to-LOCATIONS, THE PUBLISHING PARTNER IS SELECTED AND, COVER WRAPPED ISSUES ARE SERVED FOR THE SPECIFIED TIME FRAME. MESSAGE SEQUENCING CAN BE CHOSEN BY THE ADVERTISER.
WE PLAN EACH COVER WRAP, SEQUENCED OVER TIME, AS A 4-PAGE, 6-PAGE or 8-PAGE ‘COVER’ UNIT LITERALLY ATTACHED TO THE FRONT of the MAGAZINE AS A HIGH-QUALITY SECOND COVER, AND CONVEYING THE COMPANY, BRAND and/or MESSAGING OF THE SPONSOR COMPANY.
SEQUENCED INDEPENDENTLY, OR WITH ONLINE MESSAGING, RESULTS ARE IMPRESSIVE.
“IT’S LIKE A TROJAN HORSE – IT ALWAYS GETS THERE, EVEN WHEN MY SALES TEAM CAN’T GET IN THE DOOR. WE LOVE THESE TACTICAL COVER WRAP PLATFORMS FOR OUR MOST VALUED TARGET AUDIENCES.”
SEE MORE cover wrap examples for all business & target types including
more of B2B, PHARMA, AFFLUENT and RETAIL OOH campaign examples.
Tech Company Targeting CIO’s
Automotive for Affluent HH’s
Patients in Oncologist’s Offices
Insurance Supporting Agents
“We use Audience Innovation cover
wraps to drive interaction for our
commercial and PWM targets – it’s
direct-to-recipient in-hand touch
points. It’s essential, and has
become a vital part of our sales
& marketing strategy for 20 years.”
Platforms coordinated with your sales force, and sales channels, always generate the most reliable results.
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