Magazine Cover Wraps Plus Precise Online Touch Points for Robust Target Response

LET’S DISCUSS YOUR TARGET & STRATEGY

We cultivate your most valued VIP targets with robust 360° messaging.

Magazine Cover Wraps
Combined with Precise
Online Touch Points for
Robust Target Response

LET’S DISCUSS YOUR COMPETITION

We cultivate your most valued targets with robust messaging.

Multi-touch Platforms Built for Sales Teams

“It’s our Trojan Horse sales asset. These platforms drive interest that nurtures our most vital private wealth and commercial relationships.” – CMO, Banking/Financial

REVIEW “3-STEPS“ CAMPAIGN OVERVIEW

We’re proud to recognize $50+ million in client campaigns delivered, serving both our client and agency partners’ vital objectives.

Multi-touch
Platforms
Built for Sales

“Our Trojan Horse sales asset: VIP touch points that cultivate interest that nurtures our private wealth and commercial banking customers.”
CMO, Banking/Financial

We’re proud to share $50+ million in client campaigns delivered, serving our client and agency partnerships.

“I’d never believe the response if we hadn’t experienced the results firsthand. The gesture of goodwill is the compelling motivator.”

CMO – Automotive Manufacturer – 8+ Years Client

“I’d never have believed the target results if we hadn’t experienced it ourselves. The gesture of goodwill is the compelling experience.”

CMO – Automotive Manufacturer

Want 6500% Better Response?

In Side-by-Side Test, Our Client Delivered 65X vs. Online Targeting

Want 6500% Better Sales Response?

In Side-by-Side Test, Our
Client Delivered 65X vs.
Their Online Targeting

LET’S CHAT ABOUT RESULTS

Our 3-Pronged Storytelling Gets You Noticed

Amplify Response with Our OFFLINE+ONLINE Touch Point Platform

“The brands that create a valued emotional connection with their customers today are the ones who cut through the clutter to engage valued interactions with valued targets.”

John Livesay – Author, TedX Keynote Speaker & Sales Storyteller Strategist

Our 3-Pronged Storytelling Platform Gets You Noticed

Amplify Your Brand’s
Response with Valued
Relational Touch Points

“Today, the brands that create a valued emotional connection with their customers are those who cut through the clutter to engage valued interactions with most valued targets.”

John Livesay – Author, TedX Speaker & Sales Strategist

Let’s Start with Your Database

The first key to building any effective marketing and sales campaign is target precision. Our database development process is available with or without any other platform. We work with client databases, build it for them, or a combination of both for best results.

LEARN MORE ABOUT PRECISE DATABASE DEVELOPMENT

Let’s First Build
Your Database

The first key for any effective marketing and sales campaign is target precision. Our database development process is available with or without other target platforms.

MORE ABOUT DATABASES

“It’s the BRIDGE-to-DIGITAL for hard-to-reach targets of all types. We often recommend Audience Innovation cover wrap platforms.”

Top 100 Agency President – Many Times Client of Audience Innovation

“It’s the BRIDGE-to-DIGITAL for hard-to-reach targets of all types. We often recommend Audience Innovation’s cover wrap platforms for our clients.”

Top 100 Agency President

The Ultimate OFFLINE
Touch Point Platform

B2B, CXO & ABM • CRM • POINT-of-CARE • POINT-of-SALE • AFFLUENT HOMES • OOH & RETAIL

OFFLINE touch points CUT THROUGH
THE CLUTTER to deliver high-value
messaging that bolsters engagement.

INTERACTIVE MAGAZINE COVER WRAPS & OTHER TACTICAL OFFLINE DEVICES

Not getting the TARGET RESULTS
you need to MAXIMIZE SALES?

INTERACTIVE MAGAZINE COVER WRAPS & OTHER TACTICAL OFFLINE DEVICES

GETTING LOST in the marketing
abyss of online OVERWHELM … ?

INTERACTIVE MAGAZINE COVER WRAPS & OTHER TACTICAL OFFLINE DEVICES

We integrate with online platforms
to MULTIPLY INTERACTION with only
your most vital target audiences.

INTERACTIVE MAGAZINE COVER WRAPS & OTHER TACTICAL OFFLINE DEVICES

LEARN MORE BELOW and LET’S
CHAT ABOUT YOUR KEY TARGETS

We love to chat about ideas!

hello@audienceinnovation.com – SALES: 888.241.6634,719

LET’S DISCUSS YOUR TARGET & STRATEGY

The Ultimate
OFFLINE
Touch Point Platform

OFFLINE touch points
CUT THROUGH THE
CLUTTER to deliver
high-value messaging
for vital targets.

Not getting the
TARGET RESULTS
you need to
MAXIMIZE SALES?

GETTING LOST in the marketing abyss of
online OVERWHELM?

We integrate with
online platforms to
MULTIPLY TARGET
INTERACTION with
only your most vital
target audiences.

LEARN MORE and
LET’S CHAT ABOUT
YOUR KEY TARGETS

We love sharing ideas!

hello@audienceinnovation.com

SALES: 888.241.6634,719

INTERACTIVE MAGAZINE
COVER WRAPS & OTHER
TACTICAL OFFLINE DEVICES

Magazine Cover Wraps Puts Your Vital
Messages Directly in Their Hands

Executive & CEO Leadership is Frequent Messaging

MORE ABOUT MAGAZINE COVER WRAPS

“It’s our sales brochure in their hand – they keep it, engage with it, and they take action.” – SVP, Sales

YOUR PRIMARY CAMPAIGN BENEFITS
• Cut Through the Marketing Clutter
• Put You Above Massive Online Noise
• Add Credibility via Co-Branded Content
• Educate & Nurture Your VIP Targets
• Reinforce Your Competitive Advantage
• Extend Your Messaging Longevity
• Engage Any Database Target of Value

MORE ABOUT MAGAZINE COVER WRAPS

“It’s our TROJAN HORSE marketing asset.”

Your messages get there, even when your sales team can’t get through the door.

Magazine
Cover Wrap
Marketing

Want to Impress the
C-Suite Executives?

CAMPAIGN
ANALYTICS

“It’s our best sales asset delivered like a Trojan Horse. We use these platforms to build interest, engage and nurture our best customers and prospects.” – CMO

MORE ABOUT B2B & C-SUITE

Cut Through Overwhelming Online Clutter

Nurture Your Most Valued Audiences

Beat Your Competition with Value & Relationship

BRIDGE-to-DIGITAL for DIFFICULT TARGETS

“We use these platforms to ‘bridge’ hard-to-reach targets to our online platforms. It’s stealth and, it works well as a direct-to-user in-hand tactic to engage smart phone interaction.”

NURTURE LEADS & NOURISH CUSTOMERS

“We use these platforms for both acquisition and retention and, focused on our most valued targets in each channel, moving them to heightened interest and sales conversations.”

IT’S LIKE COFFEE WITH YOUR CUSTOMERS

“We use these for our sales force for both retention and acquisition. They’re aware who’s on the list and, they use an article (or our message) as relevant follow-up material.”

BUSINESS-to-BUSINESS TARGET PLATFORMS

Enterprise • Channel Partners • Commercial Decision-Makers
CXO Messaging • C-Suite • Thought Leadership • Trade Buyers
Corporate Gifting • Holiday & Seasonal Gifting • Sales Assets

BE ANY WHERE YOU NEED – BIG & BOLD

“Our point-of-care campaigns are literally in any physician’s office we choose, for any timeframe. It’s an ideal and flexible targeting footprint, with zero installation and setup cost.”

INITIATES A WELCOMED CONNECTION

“Our VIP trade and commercial targets respond well to these programs. It’s a welcomed ‘gift’ and, it lasts an entire year. We’ve continued for 7 years, because our targets love it.”

AFFLUENT & LUXURY TARGET PLATFORMS

Platinum Consumers • Rich Ranchers • Multicultural Affluent
Millennial Millionaires • High-End Zip Codes • Uber Urbanites
Retired & Wealthy • Dual Income No Kids • Affluent Singles

IT’S A MINI OUT-of-HOME CAMPAIGN

“Our campaigns are placed about as strategically as you can get – it’s a tactical device and, it’s so relevant, ‘advertising’ our customers actually appreciate. And, zero wasted dollars.”

POINT-of-CARE WAITING ROOM PLATFORMS

50+ Physician Networks • Exclusive Coverage • Educational
Any Matched Locations • Any Footprint • Multicultural
Patient-to-Physician Interaction • Interactive • HCP Platforms

VALUED TOUCH POINTS are KEPT LONGER

“With the overwhelm online today, we use these platforms to create memorable connections, a value benefit for our key targets that’s appreciated and, they keep it much longer.”

CO-BRANDED CONTENT LIFTS YOUR BRAND

“We love the association with our content via Audience Innovation. We support our local agents with these platforms and, it’s something they could never get on their own.”

POINT-of-SALE PLACE-BASED PLATFORMS

200+ Location Types • Any Geo/Demo Footprint • Exact Zips
Barber Shops • Hair Salons • Nail Salons • Spas & Resorts
Auto Dealers • Service • Country Clubs • Fitness Centers • FBO’s

YOUR BRAND LOOKS BIGGER, & SMARTER

“We get lost in online clutter. These campaigns bypass the fray and, make us look bigger to the targets that matter most. It’s a tactical sales asset that works like a Trojan horse for us.“

IMPROVES YOUR ONLINE PERFORMANCE

“Our CEO used these sales assets at two prior companies.
It’s essentially our sales ‘brochure’ attached to valued and respected content and, it drives valuable online interaction.“

BRIDGE-to-DIGITAL for DIFFICULT TARGETS

“We use these platforms to ‘bridge’ hard-to-reach targets to our online platforms. It’s stealth and, it works well as a direct-to-user in-hand tactic to engage smart phone interaction.”

NURTURE LEADS & NOURISH CURRENT CUSTOMERS

“We use these platforms for both acquisition and retention and, focused on our most valued targets in each channel, moving them to heightened interest and sales relationship conversations.”

IT’S LIKE COFFEE WITH YOUR CUSTOMERS

“We use these for our sales force for both retention and acquisition. They’re aware who’s on the list and, they use an article (or our message) as relevant follow-up.”

BUSINESS & CLIENT
TARGET PLATFORMS

Enterprise • Channel Partners
Commercial Decision-Makers
C-Suite • Valued Sales Assets
Thought Leadership • Trade
Corporate & Holiday Gifts

BE ANY WHERE YOU NEED – BIG & BOLD

“Our point-of-care campaigns are literally in any physician’s office we choose, for any timeframe. It’s an ideal and flexible targeting footprint, with zero installation and setup cost or time delay.”

INITIATES WELCOMED
VALUED CONNECTION

“Our VIP trade and commercial targets respond well to these programs. It’s a welcomed ‘gift’ and, it lasts an entire year. We’ve continued for 7 years, because our clients appreciate the gesture.”

AFFLUENT & LUXURY
TARGET PLATFORMS

Platinum Consumers • Rich Ranchers • Multicultural Affluent
Millennial Millionaires • High-End Zip Codes • Uber Urbanites
Retired & Wealthy • Dual Income No Kids • Affluent Singles

IT’S A MINI OUT-of-HOME CAMPAIGN

“Our campaigns are placed about as strategically as you can get – it’s a tactical device and, it’s so relevant, ‘advertising’ our customers actually appreciate. And, zero wasted dollars.”

POINT-of-CARE Rx
TARGET PLATFORMS

50+ Physician Networks
Exclusive Coverage • Educational
Any Matched Physician’s List
Any Footprint • Multicultural
Patient-to-Physician Interaction
Interactive • HCP Platforms

TOUCH POINTS
ARE KEPT LONGER

“With the overwhelm online today, we use these platforms to create memorable connections, a value benefit for our key targets that’s appreciated and, they keep it much longer than other options.”

CO-BRANDED LIFTS
BRAND LOYALTY

“We love the association with our content via Audience Innovation. We support our local agents with these platforms and, something they could never get otherwise.”

PLACE-BASED
TARGET PLATFORMS

200+ Location Types • Any Geo/Demo Footprint • Exact Zips
Barber Shops • Hair Salons • Nail Salons • Spas, Resorts & Hotels
Auto Dealers • Service • Country Clubs • Fitness Centers • FBO’s

YOUR BRAND LOOKS BIGGER & SMARTER

“We get lost in online clutter. These campaigns bypass the fray and, make us look bigger to the targets that matter most. It’s a tactical sales asset that works like a Trojan horse very well for us.“

IMPROVES ONLINE
PERFORMANCE STATS

“Our CEO has used these sales assets at two prior companies.
It’s essentially our sales ‘brochure’ attached to valued and respected content and, it drives valuable online interaction for us.“

Why It Works?

Magazine cover wraps cut-the-clutter of daily digital overwhelm and, deliver bold messages with billboard-style receptivity.

The bold combination of co-branded content, engaged with sequenced touch points, creates a receptive interactive user engagement in your target’s offices, homes and/or local retail stores.
Stay in front of your most valued customers (and prospects) by cultivating the most critical relationships, via a very friendly gesture-based connection.

Predispose your target’s interest to your company. Our high-impact DIRECT marketing solutions, deployed in tandem, result in the greatest impact.


Here’s Why It Works

Magazine cover wraps cut-the-clutter of daily digital overwhelm and, deliver bold messages with billboard-style receptivity and impact.

The powerful combination of valued co-branded content, PLUS sequenced touchpoints, creates a receptive engagement in target’s offices, homes and/or retail locations.

Staying in front of your most valued customers (and prospects) cultivates the most critical relationships, and gesture-based connection.

Predispose your targets to interest, and receptive to your company. Our high-impact DIRECT+DIGITAL solutions, deployed in tandem, result in the greatest impact and efficiency.

Magazine Cover Wrap Campaign Examples

– ANY DATABASE • B2B • AFFLUENT • PHARMA • RETAIL • SMALL BUSINESS

Cover Wrap Examples

– ANY DATABASE • B2B • AFFLUENT • PHARMA • RETAIL • SMALL BUSINESS

Who’s Your VIP Target Audience?

Proven Campaign Results Span Nearly Every Target Type

Here’s some targeting examples to spark ideas.

We design campaigns for both acquisition and retention, including influencers and internal messaging. We’ll show you how.

LET’S DISCUSS YOUR BEST STRATEGY

PLATFORMS for BUSINESS & CONSUMER TARGETS

We engage direct targets based on address, either in their office or in their home.

BUSINESS & C-SUITE

Any B2B database of your choosing, from your CRM or we build for you. Campaigns deliver reliable B2B sales.

B2B & C-SUITE MENU

AFFLUENT HOMES

Any B2C database of your choosing, from your CRM or we build for you. Campaigns deliver reliable B2C sales.

AFFLUENT HOMES MENU

Want to Impress VIP C-Suite Decision-Makers?

Vibrant Co-Branded Touchpoints for Any Elusive Target Audience

PLATFORMS for PHYSICIAN’S & RETAIL LOCATIONS

We engage your out-of-home targets based on your location preferences. For all location databases, you’ll select from our 250+ location types like: hair salons, nail salons, country clubs, barber shops or physician’s waiting rooms. Locations are defined by geo/demo criteria.

PHYSICIAN’S
OFFICES Rx

Choose from 2.0MM+ physician’s offices, with over 50+ physician types, built for your exact target footprint.

PHARMA POINT-of-CARE

RETAIL OOH
LOCATIONS

Choose from 5.0MM+ out-of-home retail locations, with over 200+ types, built for any exact target footprint.

RETAIL POINT-of-SALE MENU

Four High-Impact
Solutions for Your
Mission Critical
Relationships

B2B & C-SUITE

Any B2B database of your choosing, from your CRM or we build for you. Deliver your impressive B2B results.

AFFLUENT & LUXURY

Any affluent target of your choosing, from your CRM or we build for you. Deliver your impressive B2C results.

POINT-of-SALE
RETAIL STORES

Choose from our 5.0MM+ out-of-home retail locations, with over 200+ types, built for any exact geo/demo footprint.

POINT-of-CARE Rx
DOCTOR’S OFFICES

Choose from our 2.0MM+ physician’s offices, with over 50+ physician types, built for your exact target footprint.

Just a few of many companies that love cover wraps; most choose to keep their campaigns very stealth.

“We never fully understood the full value of cover wrap messaging tactics until we spoke with Audience Innovation. Their precise messaging strategies are exceptional – gets us the touch point results we want.”

EVP, Global Marketing – Financial & Banking

“We never fully understood the full value of offline messaging tactics until we spoke with Audience Innovation. Their precise targeting strategies are exceptionally effective.”

EVP, Global Marketing
Financial & Banking

Choose Any of Our 400+ Well-Respected Content Partners

“We chose respected content that enriches our brand.” • EVP, Sales

Want to Impress VIP C-Suite Decision-Makers?

Many Respected Publishers for CXO, Executive & Trade Targets

Choose from Over 400+
Well-Respected Media
& Cover Wrap Partners

“We chose smart content that enriches our brands.” – EVP, Sales

LET’S DISCUSS YOUR STRATEGY

Let’s Get Started …

• Who is your target audience?
• How are they defined by filters?
• Do you own this database now?
• How do you reach them now?
• Do you want to amplify response?

We build platforms for both single and multi-touch engagement.

LET’S DISCUSS YOUR SMARTEST STRATEGY

Let’s Get Started …

• Who is your target audience?
• How are they defined by filters?
• Do you own this database now?
• How do you reach them now?
• Do you want to amplify response?

We build platforms for both single and multi-touch engagement messaging.

LET’S DISCUSS YOUR SMARTEST STRATEGY

“We experienced the impact when our CEO was targeted. It’s an ideal combination of branding, gesture, invitation and education.”

Top 100 Ad Agency – EVP, Group Media Director

Three Simple Steps to Learn More About Our 360° Targeting Options

STEP 1 • DATABASE

What target audience is most important to your brand’s growth today? Let’s start there.

STEP 2 • START DATE

When’s the ideal start date? Most of our client’s want to start asap. We’ll give you options.

STEP 3 • MESSAGING

We’ll craft your multi-touch messaging strategy with BOTH offline and online touch points.

Use the Calendar Option Below to Choose Your Day/Time to Chat with Our Team

Three Simple Steps to Activate Your 360° Targeting

STEP 1 – DATABASE

What target audience is most important to your brand’s growth today?

STEP 2 – START DATE

When’s the ideal start date? Most of our client’s want to start asap.

STEP 3 – MESSAGING

We’ll then craft your multi-touch strategy for your target audience.

“We’re so pleased we spoke with Audience Innovation. It didn’t take much to grasp how they get the results they deliver and, why offline + online sequencing is critical to cut the clutter.”

EVP, Sales & Marketing
Global Chemical Company