Learn more about PREMIER PARTNERS

Increase revenue channels to leverage your brand’s opportunities.

Engage ‘bulk subscriptions’ with cover wraps for multiple benefits.

We work with select publishing partners to promote multiple sales channels for bulk and ‘cover wrap’ sales with a select list of clients. The plan is designed to initiate buyer interest to maximize opportunities for recurring revenue.

Increase revenue channels to leverage brand opportunities.

Engage ‘bulk subscriptions’ with cover wraps for multiple short and long-term growth benefits.

PREMIER PARTNER
Cover Wrap Platform

We work with select publishing partners to promote multiple sales channels for bulk and ‘cover wrap’ sales with a select list of clients. The plan is designed to initiate buyer interest to maximize opportunities for recurring revenue.

PREMIER PARTNER: Opportunities for Growth

We design and build a strategy and activation for growth relationships.

SIMPLE ACTIVATION – TURNKEY SETUP + ONGOING ENGAGEMENT

We select a handful of PARTNERS for co-branded development

  • PREMIER PARTNERS are chosen for compatibility of all sales assets
  • Ongoing development via 3rd-party endorsement sponsor package
  • We drive opportunities for publisher’s in-book, social and circulation
  • Multiple titles can be added with discounts after first book is initiated

We design and build a strategy and activation for renewable bulk growth relationships.

SIMPLE ACTIVATION – TURNKEY SETUP + ONGOING ENGAGEMENT

We select a handful of PARTNERS for co-branded circulation development

  • PREMIER PARTNERS are chosen for compatibility
  • Ongoing development via 3rd-party endorsement
  • We drive opportunities for publisher’s circulation
  • Multiple titles can be added with extra discounts

A different kind of CIRCULATION SALES & MARKETING Company

Audience Innovation® is pleased to work with select publishing partners to deliver high-quality paid circulation, sponsored and verified, and meeting AAM audit requirements. We manage the process for our publishers and, deliver easy, seamless and renewable subscriptions.

Build Positive Circulation Remit Revenue & Growth

Minimal Cost • Optimize Reliable Circulation • Near Zero Risk

Positive Renewable for Both Sponsored & Verified Platforms

Multiple Marketing Channels to Advance Greatest Sales Potential

A different kind of CIRCULATION SALES & MARKETING Company


Audience Innovation® is pleased to work with select publishing partners to deliver high-quality paid circulation, sponsored and verified, and meeting AAM audit requirements. We manage the process for our publishers and, deliver easy, seamless and renewable subscriptions.

Magazine Cover Wraps:
Our Simple System

If you’re looking for a strategic partner to support sponsored and verified circulation, sales and fulfillment, we’d love to chat.  Our publishing partners are carefully chosen, so goals are clear, and aligned. We offer several scenarios, and happy to share details by phone.

DETAILS for OUR CIRCULATION PARTNERS

How Our Easy Circulation Sales & Activation Works?

Here’s the bottom line overview  …

  • We deliver maintenance free, positive remit bulk circulation for our publishing partners via ongoing renewal platforms.
  • In most cases we handle all marketing, sales, and activation for all parties, for the ease & convenience of our publishing and marketing partners.
  • Our client list includes: IBM, Dell, HP, FedEx, Comcast, LearJet, Eli Lilly, Omni, Nashville, RAM Commercial Trucks, Mitel, Pella and many more.
  • We deliver an adept marketing platform engaging magazines as the delivery vehicle for multiple platforms – sponsored and verified remits.
  • Our proven results are illustrated left and, far more complicated to achieve than most perceive is possible – our 30+ year’s experience.

And specific client results like this  …

  • The client below used a blind test of half her database to target their c-level executive audience – our platform vs. online only.
  • The results are exceptional and, validate effective results.

Side-by-Side Client Test Illustrates the Relationship Gained

Side-by-Side Test
Illustrates Value
for Your Clients

WE OFFER FIVE PLATFORM TYPES for CLIENTS

– THREE sponsored and, TWO verified …

We work with select publishing partners to bolster sales for their bulk subscriptions via cover wrap marketing platforms. We are fully integrated, independent for our partners.

OUR MARKETING & SALES EXPERTISE

  • We operate under three brand names for marketing sales with multiple websites.
  • We work with a publisher’s sales team to integrate specific relationships for growth.

WE NEVER CONFLICT w/ADVERTISING SALES

  • We never conflict with magazine’s ad sales. In most cases, our buyer is buying “direct marketing” or “out-of-home” via our platforms, different than in-book ad sales.
  • Some clients could never afford in-book ads and, for those who can, we often provide new business introductions for ad sales and happy to share.

WE NEVER TARGET EXISTING CIRCULATION

  • We NEVER target the existing circulation of any magazine.
  • We always deliver new sponsored and/or verified circulation and, there’s occasionally only a small percentage of duplication which is negligible and easily managed.
  • We’ve managed campaigns for 1,000+ clients over 30+ years, with many publishers.

WE DESIGN CLIENT PLATFORMS & AAM COMPLIANT

  • We design the entire platform for you – we do the heavy-lifting for our partners.
  • We are also AAM compliant, so you may choose to add our circulation to your AAM statement depending upon your magazine’s preferences.
  • We do not file the AAM paperwork – that’s the magazine’s specific responsibility.

ONE SIMPLE CIRCULATION PAYMENT – UPFRONT

  • All contracted campaigns are paid in-full, upfront, direct to the magazine partner.
  • In case of slow-paying clients, campaigns are NOT initiated until funds received.

YOUR INTERNAL & EXPERIENCED PRODUCTION TEAM

  • We work with your publishing schedule and your cover wrap specs to deliver all assets to our clients and partners based on your guidelines.
  • If you change your publishing schedule and/or production specs, please let our Activation Director know as quickly as possible. It reduces potential delivery issues.

COVER WRAP MARKETING – Platform Overview

Audience Innovation® is designed for larger ‘corporate’ buyers and advertising agencies, typically companies exceeding $20M revenue.

NATIONAL SALES TEAM & ACTIVATION MANAGEMENT

  • We fully manage and activate all cover wrap platforms for our clients

ADVANCED & AUTOMATED SALES & MARKETING CHANNELS

  • Publishers increase emphasis for bulk circulation without overhead
  • Publishers use AUDIENCE INNOVATION as their engaged 3rd-party
  • Sales managed by AUDIENCE INNOVATION to handle and develop
  • Production guided by Audience Innovation, handled by magazine

SIMPLE ACCEPTANCE & REMIT REVENUE STRUCTURE

  • Publisher always has final right to both approve a client, as accepted
  • Remit pay scale is determined upfront, based on fees and/or factors

COVER WRAP
Platform Overview

Audience Innovation® is designed for larger ‘corporate’ buyers and advertising agencies, typically companies with $20M+ revenue.

NATIONAL SALES TEAM & ACTIVATION MANAGEMENT

  • We fully manage and activate all cover wrap platforms for our clients

ADVANCED MARKETING & SALES CHANNELS

  • Publishers increase options for bulk circulation without overhead
  • Publishers use AUDIENCE INNOVATION as 3rd-party
  • Sales managed by AUDIENCE INNOVATION to handle and develop growth
  • Production guided by Audience Innovation, handled by magazine

SIMPLE ACCEPTANCE & REMIT REVENUE PLAN

  • Publisher always has final right to both approve a client, as accepted
  • Remit pay scale determined upfront, based on fees and/or factors

LET’S GET YOUR PLATFORM STARTED TODAY

Use our channels to boost and engage your portfolio of sales options.

LET’S DISCUSS PROGRAM SPECIFICS, REMIT & ANSWER QUESTIONS

  • We determine if it’s a good fit, agreement, payment, remit and activation steps for marketing, specs and production.

OR, USE OUR CALENDAR BELOW to SELECT DAY/TIME to CHAT

You may use the calendar below to setup a time to chat, discuss options, revenue growth, sales, production details and next steps.

PRESIDENT & MANAGING PARTNER

OFFICE – 888.241.6634,719
paul.kostial @ audienceinnovation.com

LET’S GET YOUR PLATFORM STARTED THIS MONTH

Use our channels to boost and engage your portfolio of sales.

LET’S DISCUSS PROGRAM SPECIFICS, SUB REMIT & ANSWER YOUR QUESTIONS

  • We determine if it’s a good fit, agreement, payment, remit and activation steps for marketing, production.

OR, USE OUR CALENDAR BELOW for DAY/TIME

You may use the calendar below to setup a time to chat options, your revenue growth, sales, production details and our next steps.

PRESIDENT & MANAGING PARTNER

OFFICE – 888.241.6634,719
paul.kostial @ audienceinnovation.com

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