“We really never understood ‘cover wraps’ until we spoke with Audience Innovation. Their targeting platforms are genius, and stealth and – driven by matched CONTENT & target interest.”
What’s the biggest B2B marketing trend you’ve witnessed in the last 2-3 years? There’s been a shift towards a bigger reliance on 1st party CRM data. No longer are brands relying on 2nd & 3rd party data alone. Sophisticated marketers are using …
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